As the world moves even more online due to the coronavirus pandemic, customers are connected and empowered like never before. Customers want an immediate, personalized and consistent experience, no matter which channel they choose to engage with a brand. Sprinklr helps brands meet the demands of today’s customers by providing them with the insights they need to make every interaction matter. Sprinklr is a Customer Experience Management (CXM) platform for modern enterprises with 2000+ employees helping the world’s most valuable enterprises make their customers happier. Learn more about our culture and how we make our employees happier through The Sprinklr Way.

 

Sprinklr’s mission is to be the world's most loved enterprise software company, ever. When you join Sprinklr, you join a family of global talent from around the world who are dedicated to making the world a “happier” place!

 

Reporting to the Director of Customer Relationship Marketing, you will be joining a new team responsible to drive upsell, cross-sell and retention of Sprinklr’s products by creating compelling customer relationship marketing touchpoints with success measured by retention rate and net dollar expansion deals focusing in on Sprinklr’s Modern Care product suite.

 

This role is highly cross-functional and will work closely with Product Management, Sales, Customer Success, and the wider Marketing department to drive growth, build pipeline, support sales, and increase adoption of our solutions. 

 

Candidates must be able to work in a fast-paced environment, have an aptitude for quickly learning new software solutions, have solid communication and project management skills.

 

This is a fully remote position. 

 

What You’ll Be Doing:

 

  • Partner with Product Management to refine strategic positioning and go-to-market for new products, functions, and features
  • Drive go-to-market activity for new releases and launches
  • Understand and be able to demonstrate the basic capabilities for the Sprinklr’s Research Product and Features 
  • Support sales team deal cycles with market expertise, competitive positioning, and ongoing training on how to communicate the value of Sprinklr’s offerings.
  • Partner with Client Success leaders to drive successful customer adoption and marketing campaigns 
  • Collaborate with the Analyst Relations Manager and provide ongoing support for inquiries, briefings, research reports, and more
  • Be curious and strategic. Conduct ongoing competitive, market, and buyer research and ensure positioning and collateral reflect our strengths.
  • Be creative. Create concise and compelling collateral for new and existing Sprinklr offerings, including pitch decks, overviews, buyer’s guides, videos, internal reference guides, training materials, and more.
  • Be a cross-functional resource. Support multiple internal Sprinklr teams to execute internal initiatives and deliver external value outside of regular workload.
  • Represent the Product Marketing team in cross-functional meetings, company-wide presentations, and at events where required
  • Be organized and execution-focused. Take personal accountability for workload and ability to work across multiple projects. 





What’s Required:

 

  • A bachelor’s degree in business, Marketing, Commerce, or related experience.  MBA preferred.
  • 1-3 years of product marketing experience with increasing responsibility
  • Relevant experience with Social Media Platforms and their capabilities 
  • Experience with bringing new products to market, agile release schedule, and other GTM activities
  • Demonstrated ability to understand and synthesize complex concepts into simple, powerful and engaging positioning, messaging, and storytelling
  • Outstanding communication and presentation skills, both written and spoken
  • An understanding of the Software as a Service (SaaS) business model and the marketing technology landscape
  • Enthusiasm to learn our products hands-on in order to be able to better position them
  • Ability to think strategically when solving problems
  • Flexibility and ability to shift focus when needed
  • Ability to manage multiple projects at the same time
  • Willingness to work both independently and as part of a team
  • Experience working on complex projects with multiple stakeholders
  • Working knowledge of Google Docs, Google Sheets, Microsoft PowerPoint, and Microsoft Excel



Who You Are 

  • Mature and thoughtful in how you express ideas; strong verbal and written communicator 
  • Confident and comfortable being the sole contributor to client-ready deliverables
  • Terrific grasp of or interest in social and the role it plays in business decisions
  • Insatiably curious and open to new ideas and opportunities
  • Proactive self-starter – you don’t wait to be told what to do; you seek out opportunities and share feedback 
  • Ability to handle ambiguity and change in a dynamic work environment
  • Collaborative and open; hungry for feedback and mentoring 
  • Well-organized and flexible; able to move from project to project without delay 

Why Sprinklr?

At Sprinklr, you will work with some of the best professional, sales, and engineering talent (including one of the world-leading AI teams) in the world. Your career will be challenging and rewarding with the opportunity for you to be at your best — both personally, and professionally.

  • Create  – and influence – how global brands build their experiences
  • Passionate colleagues who play to win: through collaboration, hard work, and great ideas 
  • Global experience: Sprinklr has offices around the world including NY, San Francisco, London, Paris, Tokyo, Singapore, Dubai, Delhi.
  • A fun, open working environment that creates a dynamic learning experience for everyone

Why you'll love Sprinklr: We’re committed to creating the kind of culture where you feel like you belong, are happier today than yesterday, and your contributions matter. At Sprinklr, our goal is to treat everyone like family and passionately, genuinely care. For full-time employees, we offer flexible paid time off and paid parental leave, medical plans, dental and vision plans, life insurance, 401(k) savings plans, employee stock options, gym and wellness discounts, Plum benefits, Lifemart discounts, and paid time off to invest in learning and career development.

We focus on our mission: We founded Sprinklr with one mission: to enable every organization on the planet to make their customers happier. Our vision is to be the world’s most loved enterprise software company, ever.

We believe in our product: Sprinklr was built from the ground up to enable a brand’s digital transformation. Its platform provides every customer-facing team with the ability to reach, engage and listen to customers around the world. At Sprinklr, we have many of the world's largest brands as our clients, and our employees have the opportunity to work closely alongside them.

We invest in our people: At Sprinklr, we believe every human has the potential to be amazing. We empower each Sprinklrite in the journey toward achieving their personal and professional best. For wellbeing, this includes daily meditation breaks, virtual fitness, and access to Headspace. We have continuous learning opportunities available with Audible for Business, LinkedIn Learning, and more.

EEO - Our philosophy: Our goal is to ensure every employee feels like they belong and are operating in a judgement-free zone regardless of gender, race, ethnicity, age, and lifestyle preference, among others. We value and celebrate diversity and fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we’re more innovative, creative, and successful.

Sprinklr is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. See also Sprinklr’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know.

Apply for this Job

* Required
  
  
When autocomplete results are available use up and down arrows to review
+ Add Another Education


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Sprinklr are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.