sparks & honey is a technology-led cultural consultancy that helps global organizations understand and take advantage of accelerating change. Leveraging a unique suite of proprietary tools, algorithms and a global network of human scouts, including its “brain trust” of distinguished Board members, sparks & honey identifies emerging cultural trends and industry shifts, helping organizations stay ahead of the curve in a disruption-prone world. Recognized by Deloitte Insights for its industry defining business practices – the company was the focus of a case study in March 2018 - sparks & honey is a part of the DAS Group of Companies.
Marketing Coordinator Role
The Marketing Coordinator role will be responsible for supporting all sparks & honey’s marketing efforts, including strategic planning, implementation, and measurement. The Marketing Coordinator role is full time, based in NYC, and will report to the Head of Business Development/Marketing and work closely with editorial and design leads.
Support development of sparks & honey marketing and editorial calendars.
Concept and create content monthly social calendar including LinkedIn, Instagram, Facebook, Twitter as well as provide reporting and insights for optimization.
Manage production of weekly B:C newsletter.
Oversee the creation and delivery of social creative assets and copy as needed in conjunction with editorial and design team.
Access web reporting systems to monitor traffic and report on site/social data.
Monitor community feedback and alert team of opportunities to tap into emerging social conversations, etc.
1-2+ years of relevant experience in marketing role (eg social or direct marketing, promotion or publishing).
Strong writing and storytelling skills with sharp attention to detail.
Self reliant with strong time management skills and ability to manage tasks independently.
Exceptional knowledge and ability to use Keynote/PPT, Excel, Google Docs, Photoshop, Squarespace, Eventbrite, Mailchimp, Google Analytics.
Proven successful marketing/social track record.
Resilient with an ability to pivot and adapt to changing business environment; always willing to test new ways of working and problem solving.
Stays up-to-date on the best ways to use all media channels and loves social.
Bachelor's Degree from a 4 year college or university preferred--in journalism, social marketing, marketing, etc.
A lover of culture and passion to understand trends and apply those to marketing efforts….with lots of creativity!