About the Role
As an Insight Analyst at Smarkets, you will be responsible for analyzing customer data to inform overarching strategy as well as day-to-day business decisions. You’ll be driving and developing the necessary tools, including data visualization, dashboards, processes, and education to further embed data-driven decision-making across Smarkets.
You will be working alongside engineers, data scientists, and marketers as part of a cross-disciplinary marketing team that covers the entire user journey. Whether it's boosting our customer retention and reactivation, creating and optimising our marketing activities for our entrance into the US, or brainstorming how to measure the success of a new idea with your team, you’ll be able to see the impact of your work at Smarkets.
- You have a working knowledge of SQL (Postgres, MySQL) and DB's in general
- Experience (3+ years ideally) working with one or more of the following data visualization tools commercially eg Periscope, Power BI, Google Data Studio, or Tableau.
- Comfortable adopting a data-driven, customer and people-centric approach to insights and analytics.
- Ability to understand the implementation of sophisticated BI models e.g. customer segmentation, churn modeling, customer LTV.
- Bachelor’s degree in a numerical subject (Machine Learning, NLP, Mathematics, Data Science, Computer Science, Statistics, Physics, Engineering etc.).
Smarkets bring a professional approach to the sports betting world which has allowed us to create one of the most sophisticated products in the industry. We embrace collaboration and our culture of trust, innovation, and scientific rigor has enabled us to grow to where we are today. Our people have a large impact on the product - be it changing the direction of our technical stack or pushing new features - you’ll be key in driving Smarkets forward.
Our culture is built on the principles of self-management and rewards people on merit and excellence, avoiding the bureaucracy of pyramid management. Ultimately we are a group of like-minded individuals who enjoy learning, playing, and eating the excellent meals provided by the chefs!