SimpliSafe is seeking an experienced CRM Operations Manager to join our growing team in Customer Marketing and Loyalty. Our goal is to create an unparalleled customer experience, and we’re looking for a CRM Operations Manager to propel our work forward. This role will translate the Customer Marketing and Loyalty strategy into execution across channels, with a heavy focus on executing our email-centric marketing programs. In addition, you will help the team launch several new direct mail campaigns, partner cross functionally to enhance our communication within our app and SMS, and work with our contact center on customer segmentation considerations for call routing. With your leadership, you will improve the personalization of our communication with our customers to ensure we’re getting the right message, to the right audience, at the right time. Your work will directly impact critical company goals such as customer retention, product sales, and reactivation rates.

What you’ll do:

  • Empower and enable the Customer Marketing and Loyalty team to achieve our CX goals by identifying the best channel/time to communicate to our customer segments in a personalized manner across the customer journey 
  • Develop a strong understanding of our marketing technology stack (e.g., Braze, Customer Data Platform) and our internal and external data sources about our customers (e.g., Acxiom append data, and variables available within our data lake)
  • Translate the team’s strategic intents into concrete business requirements for Engineering and Product to help create marketing automation and drive personalization
  • Serve as the Customer Marketing and Loyalty team’s primary point of contact with Braze, our email service provider. Monitor email deliverability and IP health.
  • Partner with Customer Marketing and Loyalty team to design measurement plans for campaign success; analyze results and document learnings from experiments 
  • Serve as the subject matter expert on marketing compliance laws and best practices for optimizing campaigns, socializing with the team
  • Refine quality assurance and testing standards for customer marketing email campaigns
  • Partner cross functionally to launch, measure, and continually improve our customer marketing initiatives to our existing customer base

What you’ll need:

  • 5+ years of experience in lifecycle marketing, CRM, email operations, or similar role; experience in campaign management and segmentation, and building customer journey communications
  • Hands-on executional experience with ESPs, preferably in Braze. HTML knowledge and technical capabilities to QA/troubleshoot 
  • Excitement for uncovering key insights about our customers, and consistent track record of using data and analytics to inform strategy
  • Passion for data and focus on business KPIs, to effectively prioritize projects based on potential business impact
  • Strong interpersonal skills, as this role is highly collaborative in nature across the organization
  • Excellent communication skills and comfort presenting to large or senior audiences
  • Strong organizational skills to support juggling multiple projects in a fast-paced, entrepreneurial environment
  • BA/BS degree, Master’s degree (or equivalent) a plus

About SimpliSafe:

SimpliSafe is a leading innovator in the home security industry with one mission: to make every home secure.

We believe in democratizing home safety. As our co-founder Chad Laurans aptly put it, “You shouldn’t have to ask for permission to secure your home. You should be able to do it yourself.”

SimpliSafe protects over 3 million Americans and we’re growing at a rapid pace. We pride ourselves in being daring innovators, humble cooperators, and data-driven thinkers. We go wherever the best idea leads us, work selflessly to get the best outcomes for our customers, and constantly analyze & reevaluate our efforts.

At SimpliSafe, we place an emphasis on a ‘no-ego’, collaborative culture. From the top down, we all work together to solve the difficult challenges within the home security and IoT industry. Like our products, we are constantly evolving to provide the best employment experience possible. If SimpliSafe sounds like a company you’d enjoy working for, we’d love to hear from you!

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.  Likewise, we are committed to full support of qualified individuals in hiring and employment. In keeping with this commitment, we will work with qualified individuals with disabilities to assess whether a reasonable accommodation may be provided to perform the essential functions of their role, absent undue hardship. If a reasonable accommodation may be needed to fully participate in the job application or interview process, to perform the essential functions of a position, or to receive other benefits and privileges of employment, please contact people.operations@simplisafe.com.

Apply for this Job

* Required

  
When autocomplete results are available use up and down arrows to review
+ Add Another Education


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in SimpliSafe’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.