Job Descriptions:

  • Responsible for designing and driving the Public Relations strategy. 
  • Manage and coordinate with the Public Relations Regional/internal team for press release, press release distribution, press conference, media event, management interview, coverage report, post report and other activities that are related to media .
  • Reinforce long-term relationships with top tier media and work closely with the media advertising department.
  • Maximize both quality and quantity of Public Relations articles.
  • Enhance the number of corporate information, Brand partnership news, Corporate Social Responsibility angles.
  • Run consumer products campaigns, work closely with the commercial team for product launch. 
  • Organize media invitation, press conference, creating press release, distributing press release. 
  • Plan, execute and evaluate campaigns with event organizers for marketing or brand building.
  • Handle media response and actively tracking alert/ coordinate with another team/ solve crisis tickets.
  • Create & handle corporate content, interview and presentation.
  • Build and organize Corporate Social Responsibility projects. 
  • Manage the workflow and budget allocation.
  • Monitor tasks of Public Relations such as communication implementation, campaign deployment, campaign clipping report, monitoring payment process with accountant and every other administration task. 
  • Monitor and ensure that the coverage meets the set forth Key Performance Indicator both in terms of coverage quantity and quality.

 

Requirements:

  • At least 3 years of experience in Public Relations.
  • A creative mind and adept at content creation for the various Public Relations channels. 
  • Problem-solving skills and ability to manage multiple priorities effectively and efficiently. 
  • Proven track record of corporate and relationship management (both internal and external). 
  • Excellent written and verbal communication skills, strong attention to detail, and good follow-through. 
  • Bachelor's degree minimum required.

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