Job Description
- Be the marketing solutions expert for brand team to achieve business goals and for brands to adopt both Shopee onsite and offsite solutions
- Be a consultant to internal key account managers on Shopee marketing solutions: Facebook collaborative ads (CPAS), Google Shopping Ads, UTM, and Marketing Solutions Portal
- Be a client-facing partner and an internal advocate to pitch and troubleshoot marketing solutions
- Be a coordinator among Shopee cross-functional team to execute scaled projects and drive initiatives (monthly workshops)
- Be a leader in composing guidelines and playbooks for optimization and campaign management
- Be the POC for regional support/updates
Qualification
- 2-4 years of working experience
- Experience working in or executing digital marketing campaigns: Google Ads, YouTube, Facebook CPAS, UTM, etc. Preference for digital performance marketing campaigns
- Knowledgeable on e-commerce marketing planning, executing, and optimization. Knowledgeable on e-commerce performance metrics: CPC, CTR, GMV, ROAS
- Strong analytical skill and comfortable with data spreadsheets / excel
- Interpersonal skill with a team player attitude; able to effectively work with cross-functional teams
- Client-facing, sales skill with a service mind; able to speak to external brand marketing directors
- Consultative and troubleshooting skill; ability to present complex data, make solutions recommendations, and troubleshoot Shopee features
- Ability to work under ambiguity and be the owner of one’s responsibility
