Job Description:

  • Drives KOL content initiatives across the region
  • Keep up with industry trends, identify best practices and scalable KOL initiatives across platforms and content types for the region
  • Guide the implementation of regional influencer campaigns
  • Work closely with local markets to track KOL campaigns performance and learnings

  • Drives Co-branded and seasonal content initiatives:
  • Brainstorm and drive social media initiatives with local markets to drive engagement and campaign awareness, including in-app games and seasonal content.
  • Collaborate with other Regional Marketing functions to drive co-branded initiatives with brands
  • Evaluate impact of initiatives and make strategic recommendations for improvements or filling gaps
Requirements:
  • At least 3 years relevant experience preferred  
  • Good regional knowledge of influencer industry trends, profiles, motivators, performance benchmarks
  • General understanding of video content and best practices
  • Adept in social media content strategy and ideation
  • Has passion for e-commerce industry
  • Proficient in Excel, Powerpoint (or Google Suite equivalent)
  • Strong creativity and written communication skills
  • Able to work independently, with ability to multi-task 
  • Good team player who enjoys working in a fast-paced environment

This is a 6 months contract role with the opportunity to convert.

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