Job Description:
1. Sub-Category Management
- Work with category manager to define, implement and execute the growth strategy for a sub-category
- Carry out analysis & survey to better understand brands and/or sellers requirements and behaviour
- Develop online merchandising and promotion proposals to achieve sales targets
- Work closely with internal teams (e.g. marketing, sales etc.) to secure and optimise the sub-category visibility and performance
2. Relationship management
- Analyse brands and sellers’ progress, activities, sales performance and category initiatives to drive transaction numbers and revenue
- Manage each account relationship by setting targets via joint-business planning
- Execute sales and marketing strategies to achieve category, brands and sellers ambitions
- Work closely with 3rd party partners to ensure all execution are completed successfully
3. Partnerships
- Secure exclusive partner partnerships for key campaigns such as 9.9 and11.11
- Secure new exclusive product launches, sponsorship and exciting mechanics each month/quarter for PR pushes
4. Reporting
- Plan the B2C landscape for the assigned sub-category by analysing sales performance
- Work closely with the respective categories' RM and BI to achieve overall Food & Beverage category's mall target
Requirements:
- A recognized degree in any field, coupled with at least 2 to 5 years of working experience
- Experience in Food & Beverage industry, e-commerce industry, business development, sales or account management is a plus
- Excellent communication capability
- Strong analytical skills (proficiency in Microsoft Excel is required)
- Team player with an aptitude for work and the drive to constantly outperform your KPIs
