Job Description:
- Manage various online community platforms and social media on a daily basis
- Strategize, plan and create content to post on social media to engage the online community and increase traction on the various platforms
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Explore new function of the platforms and propose new engagement posts accordingly
- Monitor campaign results, compile learnings and modify plan to further enhance the campaign result and achieve campaign’s KPI (Key Performance Indicator) - (e.g. contingency plan)
- Monitor competitor’s Social Media activities, results and provide adequate analysis
- Plan, request and utilize online and offline budget
- Other ad-hoc tasks as needed
Requirements:
- Diploma/Bachelor’s degree is required, preferably in Communications, Marketing, Business, New Media or Public Relations
- Previous work experience managing social media platforms and content creation is preferred
- Good communication skills in English is a must have (proficiency in an additional language is a plus point)
- Excellent understanding of local communities
- Detailed oriented and a creative problem solver
- Strong project management and executional abilities
- Keen sense of creative aesthetics and design
- Strong work ethics and performance-driven
- Reliable and good team player who enjoys a fast-paced environment
