People leadership & Performance Management

  • Define overall marketing strategy and plans for Shopee Malaysia
  • Build and develop the team across all marketing disciplines
  • Set goals and define KPIs to track team effectiveness, review and analyze all key marketing metrics
  • Report business progress with quantitative data regularly

Drive Branding & Campaigns

  • Plan and execute marketing campaigns for branding and market growth
  • Manage and drive user acquisition within existing and new channels, through both online and offline methods
  • Identify and work closely with 3rd party agencies to support marketing plans

Business Strategy and Awareness

  • Deep knowledge of various marketing channels and collaborate with Business Intelligence to develop new marketing strategies and customer insights



  • Has held a managerial role in marketing or managed a marketing division within a larger organization for brand, or campaign management or partnerships
  • Prior team management experience, ideally a minimum of 3 years in a leadership position
  • e-commerce or internet business experience is a plus
  • Analytical
  • Good business acumen
  • Good communication and collaborative skills
  • Strong in people management skills
  • Creative and innovative
  • Strong project management skills and able to manage tight timelines
  • Deep understanding of the local market
  • Integrity and work ethic


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