About Sentry

Bad software is everywhere, and we’re tired of it. Sentry is on a mission to help developers write better software faster so we can get back to enjoying technology.

With more than $217 million in funding and 100,000+ organizations that believe we’re on to something, we're building performance and error monitoring tools that help companies like Disney, Microsoft, and Atlassian spend less time fixing bugs and more time building products.

Sentry embraces a hybrid work model, with Mondays, Tuesdays, and Thursdays set as in-office anchor days to encourage meaningful collaboration. If you like to selfishly build things that make your digital life better, come help us build the next generation of software monitoring tools.

About the role

As Sentry's Product Marketing Manager for Solutions, you’ll drive the strategy and execution to grow adoption in high-priority verticals like gaming, mobile, and e-commerce. This isn’t about just pitching product features—it’s about deeply understanding the user and market, influencing product development and shaping our go-to-market strategy.

You’ll work cross-functionally with product, sales, and marketing to shape messaging, create content, build integrated campaigns, and enable teams with solutions that help developers understand how Sentry fits into their workflows.

In this role you will

  • Build and execute go-to-market plans that showcase Sentry’s value for gaming, mobile, and e-commerce.
  • Drive revenue by understanding why. As the owner of each key vertical's success, you’re able to influence product strategy with market insights to drive the business forward.
  • Be the voice of the customer. Understand the needs, pains, and dreams of new developers signing up for Sentry. And drive home how we differentiate from the competition to ensure their success with Sentry from sign up to sending their first event.
  • Get the word out. Plan and coordinate industry-specific campaigns across multiple channels with the primary goal of growing awareness and engagement.
  • Craft concise, benefits-driven messaging. Develop elegant value propositions for both developers and self-serve customers that don’t sound like everyone else. Being technically accurate, thinking through your audiences, being consistent, and validating through experimentation are key.
  • Creatively drive the funnel. Thoughtfully identify gaps in content and ways to keep demand metrics growing -- from awareness to expansion.
  • Write the rest of the story. Consider a launch Chapter 1. Continue the narrative and create new interest in Sentry by building and executing on value-based campaigns.

You’ll love this job if you

  • Possess a pinch of snark, sass, and humor, two cups of flexibility, and a heaping serving of ambition wrapped in fondant of humility.
  • Enjoy thinking big picture and then diving into the details to get things done, adapting plans as needed in a fast-paced environment.
  • Have a deep curiosity and forward-thinking approach—grounded in data and guided by intuition honed from experience.

Qualifications

  • 8+ years of experience in product marketing, preferably in a developer-focused or technical product environment.
  • Strong understanding of software development processes and developer tools.
  • Excellent written and verbal communication skills, with the ability to translate complex technical concepts into clear and compelling messaging.
  • Proven track record of successful product launches and driving product adoption.
  • Ability to work collaboratively across teams and manage multiple projects simultaneously.
  • Experience with data analysis and using insights to inform marketing strategies.

The base salary range (or hourly wage range, if applicable) that Sentry reasonably expects to pay for this position is 154,000 to 184,000 CAD. A successful candidate’s actual base salary (or hourly wage) amount will be determined by a variety of relevant factors including, without limitation, the candidate’s work location, education, work and other relevant experience, skills, and job-related knowledge. A successful candidate will be eligible to participate in Sentry’s employee benefit plans/programs applicable to the candidate’s position (including incentive compensation, equity grants, paid time off, and group health insurance coverage). See Sentry Benefits for more details about the Company’s benefit plans/programs.

Equal Opportunity at Sentry

Sentry is committed to providing equal employment opportunities to its employees and candidates for employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other legally-protected characteristic. This commitment includes the provision of reasonable accommodations to employees and candidates for employment with physical or mental disabilities who require such accommodations in order to (a) perform the essential functions of their jobs, or (b) seek employment with Sentry. We strive to build a diverse team, with an inclusive culture where every teammate can thrive. Sentry is an open-source company because we believe that everyone, everywhere, should have the ability and tools to make great software. Software should be accessible. That starts with making our industry accessible.

If you need assistance or an accommodation due to a disability, you may contact us at accommodations@sentry.io.

Want to learn more about how Sentry handles applicant data? Get the details in our Applicant Privacy Policy.

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