- Lead team to create monthly KOL budget and content plan for both ShopeePay Offline Payment
- Oversee team to create creative content and messages to promote products and campaigns via KOL
- Manage and evaluate KOL post and video performance
- Communicate and coordinate across internal and external teams
- Manage overall user sentiment and collect user satisfaction from KOL post
- Bachelor's or Master's degree in Business Administration and related fields, preferably in Digital Marketing, Communications, Marketing, Business or New Media
- 3-5 years work experience in related fields (e.g. e-commerce, consulting, tech)
- Experience in KOL or media budget management and evaluation
- Strong leadership and team management skill and understand big picture overview and direction
- Strong critical thinking and able to plan and do business and budget justification
- Strong TH/EN language with creative mindset and have sense of pattern & cause and effects
- Highly creative with personalized / segmented communication experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experienced in communication in e-commerce or online platform business will be an advantage.
- Up to date with the latest trends and best practices in new creative way of marketing
- Able to work in a fast paced working environment while maintaining a great attention to detail and working to deadlines.