Lead new channel development with the goal of deepening our reach and increasing demand in existing and new markets. 

Who are we?

Sealed is a climate tech company on a mission to stop home energy waste and electrify all homes.

Sealed designs, manages, and finances home weatherization and electrification projects, making it easy and affordable for people to be more comfortable while using less energy. Our proven holistic approach can reduce energy use by 50% and takes a home completely off of fossil fuels with upgrades like high-performance insulation, air sealing, and heat pump HVAC. Our expert team designs the right solution, matches top-rated local contractors, and manages the project start to finish. Sealed covers the upfront costs, and we’re accountable to impact: if we don’t cut energy waste, we don’t get paid.

Sealed, one of Fast Company’s top ten most innovative energy companies of 2021, is venture backed and based in New York City. Learn more at sealed.com.

What will you do?

  • Explore new marketing channels such as television, audio, print, and influencer/ referral to find new avenues for efficient customer acquisition and brand building 
  • Research and evaluate new prospective marketing channels and audiences 
  • Build concrete launch plans that aim to quickly evaluate the potential of new channels 
  • Analyze channel performance, identify areas for improvement, and iterate until success is achieved or until you develop a point of view that the new channel should be deprioritized. 
  • Work closely with the creative team to conceptualize and execute on visual and messaging experiments to tap new audiences
  • Own ongoing optimization and growth of new channels until the channel grows to support full-time resources
  • Set up the technical infrastructure required to track and monitor performance/ online conversion events for offline activities

Requirements

  • 3+ years of proven experience in growth marketing
  • Experience launching non-traditional marketing channels such as digital audio, programmatic, and social forums (Reddit) etc.
  • Exposure to marketing via traditional (offline) channels: radio, television, mail, field, events etc.
  • Analytical mindset and experience using data to inform decisions
  • Exceptional organizational and communication skills 
  • Strong experience leading projects cross-functionally across multiple teams to deliver results
  • Analytical thinker with experience in data-driven marketing and A/B testing

About you

  • Hardworking, resourceful and scrappy: when you have a goal, you find a way to meet it
  • Comfortable asking hard questions to get to the root of a problem, and creatively solve it
  • Dynamic, thrive in ambiguous environments, and action-oriented
  • An architect and a builder - you can imagine what you want to create, and don’t mind doing the hard work to bring your vision to life
  • Quantitatively-inclined and data savvy, you may not be a Tableau expert, but you are able to draw actionable strategic insights and conclusions from complex data sets, asking critical questions, and synthesizing raw numbers into simple, actionable recommendations
  • Excellent written and verbal communication and presentation skills
  • You can’t stand waste. Whether it’s energy waste, or wasted time, transforming waste to value is in your DNA

Compensation/Benefits

  • Competitive salary
  • Unlimited PTO
  • Stock options
  • Health benefits, including some focused on mental health 
  • 401(k) plan
  • Paid family leave 
  • Paid medical leave
  • Work from home stipend 
  • Learning & development stipend
  • Flexible work environment: work remotely from anywhere within the US or from our headquarters office in NYC

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