theScore, a wholly-owned subsidiary of PENN Entertainment , empowers millions of sports fans through its digital media and sports betting products. Its media app ‘theScore’ is one of the most popular in North America, delivering fans highly personalized live scores, news, stats, and betting information from their favorite teams, leagues, and players. theScore’s sports betting app ‘theScore Bet Sportsbook & Casino’ delivers an immersive and holistic mobile sports betting and iCasino experience. theScore Bet is currently live in the Company's home province of Ontario. theScore also creates and distributes innovative digital content through its web, social and esports platforms.
As a Senior VIP Account Manager, you will work collaboratively with the Regional Manager of Player Development in identifying high value segment players, establishing personalized relationships, groom loyalty to our digital sportsbook and iCasino operations, assist with expediting large deposits and withdrawals, and effectively bolster our high value segment’s lifetime value. You will not only identify but build strong relationships with our VIPs and respond quickly to their needs and any issues that may arise.
About the Work
- Responsible for developing strategic approaches with acquiring and onboarding new VIP accounts to theScore Bet, ESPN Bet, and Hollywood Casino
- Manage a portfolio of the most valuable users of theScore Bet & ESPNBET/HWC.
- Identify potential VIP accounts while retaining and growing existing players.
- Develop and strengthens rapport with VIP players by exhibiting friendly and helpful services, to ensure repeat business.
- Responsible for achieving individual KPI based goals on a weekly, monthly, and quarterly basis.
- Monitor activity and profitability of all assigned VIP players.
- Implement strategies to earn a higher market share in our operating regions.
- Develop and expand Asian team through strategic marketing in CA & US.
- Utilizes Sales Force (CMS) tracking for all patron's contacts, profile preferences, and tasks. Completes all Sales Force task assignments in a timely manner.
- Assist with planning, executing, and hosting in-person VIP events.
- Exceed departmental sales and growth goals.
- Provide professional representation on behalf of the company for all internal, external meetings, and events.
- Take the lead in resolving conflicts and complaints on behalf of the company in a reasonable and fair manner.
- Adhere to all corporate and local policies, procedures, and operating guidelines.
- Regularly communicate with Risk and Trade to help maximize the potential value of your portfolio.
- Successfully manage and assist with omnichannel bookings at our brick-and-mortar casinos.
- Develop and maintain relationships with brick-and-mortar player development teams and stakeholders.
- Occasional travel is required.
- Maintain the confidentiality of player information, including personal information such as name, address, contact information, level of play, wins, losses, number of visits, etc.
- Perform any reasonable, temporarily assigned job duties outside the position's job description, where, in the company’s judgment, those duties are necessary in the interest of efficiency, productivity, or guest service.
About You
- 5+ years of VIP / Key Account Management or equivalent.
- Able to speak Chinese or Vietnamese (but not limited to any Chinese dialect).
- Read, write legibly, understand and speak English.
- Passionate and knowledgeable about American sports and American sports betting.
- Proven experience managing a portfolio of 100+ clients.
- Ability to generate, maintain, and capitalize on a sustainable funnel of new business at a healthy rate.
- Strong understanding of key sports betting metrics from both a micro and macro perspective.
- Experience managing and mentoring a team of VIP hosts or equivalent.
- Optimistic and driven with a problem-solving attitude.
- Proven ability to successfully plan, execute and host in-person events with clients.
- Available to travel occasionally.
- Must have schedule flexibility
- Must have intermediate computer knowledge; MS Office (Word, Excel, and Outlook), Sales Force (CMS)
- Must have the ability to interact with guests, staff and colleagues and resolve problems/conflict in a professional manner.
- Must be able to maintain confidentiality.
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Candidates residing in Ontario requiring special accommodation can email accessibilityoffice@thescore.com
theScore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.