Online demand generation is a large part of Samsara’s success growing in the industrial IoT market.
We’re looking for a for a smart, ambitious growth marketer to help us scale our top of the funnel initiatives.
Working closely with a senior management team that has successfully built and exited a billion-dollar business, you will own key paid acquisition channels (Facebook, SEM, Display, etc.) and help build our SEO strategy and execute it. This is a multi-faceted role where you will work cross-functionally with our sales team, operations, marketing, and product managers.
We are seeking candidates with a passion for technology who are eager to take on a variety of projects in a fast-moving environment. Proven analytical and communication skills are a must, and a quantitative or technical background is a big plus.
Examples of day-to-day responsibilities:
Directly responsible for key paid channel execution and performance, ensuring team is meeting and exceeding business goals
Leverage data to understand our customers and our funnel in depth, identify areas of opportunity and execute projects to drive customer growth, retention, engagement, and/or revenue
Collaborate with marketing and sales operations teams to implement growth initiatives
Do keyword research for both SEM and SEO
Strong organizational skills, ability to handle projects end-to-end
Excellent analytical skills
Experience working with paid acquisition channels
Experience with SEO is a plus
Experience writing scripts, SQL, python, etc. is a big plus