Robinhood is democratizing our financial system. We offer commission-free investing in stocks, ETFs, options, and cryptocurrencies. Robinhood Financial, our broker-dealer, is a fast-growing brokerage with millions of users and billions of dollars in transaction volume. Robinhood has received the Apple Design Award (2015), the Google Play Award for Best Use of Material Design (2016), and was named Fast Company’s 11th Most Innovative Company in the world (2016). We’re backed with $539 million in capital from top-tier investors such as DST Global, NEA, Index Ventures, Thrive Capital, Sequoia, and KPCB, and were most recently valued at $5.6 billion. Robinhood is based in Menlo Park, California, and Lake Mary, Florida.
As a Growth Marketing Manager, you’ll drive the way we connect with potential users to grow Robinhood’s active user base of customers. Leveraging your growth marketing skills (including acquisition marketing, media planning, paid advertising, social & influencer marketing), you’ll create programs and find repeatable channels that reach and activate new users. As the right person for the job, you’ll care deeply about how to leverage media to reach new audiences and build an enduring brand, be creative about deployment of marketing messages, and be rigorous about learning from the data you collect and the experiential campaigns you run. Most importantly, you’ll drive results and significantly grow our customer base.
At your core, you’ll thrive in a fast-paced environment. You’ll be supported by an incredible group of engineers, analysts, content strategists, brand marketers, and product innovators to reach our common goal - to help democratize the American financial system.
As the Growth Marketing Manager, you will:
Build and develop a cross-channel strategy to drive sustained and growing user acquisition
Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging and spend accountability
Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels
Responsible for media budget, strategic acquisition partners, media strategy and audience messaging
Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth
What an ideal candidate would have:
Minimum 4 years of relevant acquisition marketing experience, preferably growing a significant mobile customer base
Execution oriented mindset - with the humility, drive, and scrappiness to get it done
Love and passion for your craft
Note to Recruiters and Placement Agencies: Robinhood does not accept unsolicited agency resumes. Robinhood does not pay placement fees for candidates submitted by any agency other than its approved partners.