Reddit is a community of communities. It’s built on shared interests, passion, and trust and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 73+ million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit

Reddit has a strong following of users who come to Reddit to find content and engage in deep discussions related to their interests. As the home of online conversation, Reddit offers unique and highly engaging interactions. Our communities achieve fun, exciting, and quirky feats when they collaborate. Over the past few years, we have expanded our range of ad types and become a significant player in the advertising space. Our ad formats include image, video, carousel, and takeovers, which advertisers rely on. This is where the Scaled Ad Formats team comes in, developing these formats from V2 to V10 and beyond.

The Ads Formats Org is dedicated to enhancing our already successful ad formats by improving user experiences that align with advertisers’ marketing objectives. Our focus areas include:

  • Expanding ad inventory
  • Enabling ads on new placements
  • Optimizing the ad user experience
  • Enhancing post-click and pre-click interactions
  • Supporting changes in the ads/consumer ecosystem to increase daily active users (DAU)
  • Implementing infrastructure enhancements for ad products.

Our team designs and develops ad formats to provide robust user experiences that align with advertisers’ marketing goals. Comprising a blend of frontend, backend, and mobile engineers, we are currently seeking a skilled iOS engineer with a product-focused mindset to join the Scaled Ad Formats team.

What We’re Working On:

  • Developing new features for ad formats, including end-to-end prototyping, validation, implementation, launch, and ongoing iteration.
  • Improving the performance of existing ad formats through enhancements and optimizations.
  • Establishing the technical groundwork for future features and experiences.

What We Are Looking For:

  • Expertise in iOS development with 7+ years of development 
  • Minimum 3+ years or Swift development development.
  • Strong software engineering fundamentals.
  • A willingness to tackle the challenges of creating data-intensive, highly responsive, and fault-tolerant apps within the constraints of a smartphone environment.
  • An openness to explore innovative approaches to software development.
  • Completed 4+ iOS development projects from ideation to deployment in production
  • Experience building at least multiple amazing iOS projects with a team from start to shipment.
  • An experienced technical leader with a strong track record of mentoring and uplifting team members technical skills and aptitude.


  • Build Ad experiences and create patterns for Reddit’s official iOS app that enhance our ads’ pre-click and post-click interactions and functionality.
  • Collaborate across product, design, and engineering teams to innovate and implement sophisticated solutions for complex challenges.

Engage in the full iOS development cycle: design, develop, QA, experiment, analyze, and deploy.


  • Comprehensive Healthcare Benefits
  • 401k Matching
  • Workspace benefits for your home office
  • Personal & Professional development funds
  • Family Planning Support
  • Flexible Vacation (please use them!) & Reddit Global Wellness Days
  • 4+ months paid Parental Leave
  • Paid Volunteer time off


Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is:
$206,700$289,400 USD

Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at

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Reddit U.S. Equal Employment Information

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. To bring community and belonging to everyone in the world, Reddit’s employees must represent communities and redditors on our platform.

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