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As we continue to embark on our international expansion, we are looking for a talented sales leader to grow and develop our Mid-Market Sales business. 

This role offers a unique opportunity to lead the Mid-Market Sales org supporting our brand partnerships in DACH, where we are still in the early stages of building our presence. The leader we’re looking for has deep market knowledge from years of navigating the DACH digital marketing ecosystem, has successfully built and delivered on a Scaled book of business, and can effectively coach, support, and motivate teams of sellers to succeed within ambiguity. You would be a key pillar to Reddit’s business strategy as we forge world-class partnerships with regional brands.

We are looking for a leader who will champion our culture and values for our DACH teams. Our Dach Scaled sales teams are working out of a continental hub based in Amsterdam and as such this role is required to work from our Amsterdam office.


  • Define the playbook: Set the sales strategy and tactics for your market, implementing a comprehensive sales strategy to drive revenue growth from Mid-Market clients in the DACH
  • Build a strong sales culture, leading your team to exceed established revenue targets and role model Challenger sales and sales rigor
  • Leverage your industry knowledge and relationships with key decision-makers to support your team’s sales efforts
  • Stay up-to-date with industry trends, market dynamics, and the competitive landscape to identify new opportunities and ensure the team is delivering the highest impact 
  • Collaborate with Product and Marketing to provide feedback and insights, drive product enhancements and new product launches, and align on market positioning
  • Partner with Sales Ops and Finance to develop financial and operating targets, ensuring alignment with strategic plan
  • Represent Reddit in the DACH market by speaking at key industry events
  • Collaborate with the broader Mid-Market international leadership team to drive scale & growth across all international markets by setting a joint strategy, balancing resources, and building for scalability

Desired Skills & Experience

  • 10+ years of experience in digital media sales, demonstrated success in building a scaled book of business and overachieving sales targets. Leads by example, defining the playbook by which their team will operate.
  • Strong people leader with min 4+ years leading sales teams, balancing retention with attracting new talent. Passionate and inclusive people manager who is dedicated to fostering an inclusive team culture.
  • Key understanding of the DACH Mid-Market sales channel. The ideal leader has a network in the DACH media landscape. 
  • Deep domain experience in media, marketing, and digital ad sales. Excellent understanding of full-funnel marketing objectives and how advertisers can find success on Reddit.
  • Strong sales rigor & pipeline management. Strong analytical and problem-solving skills, with the ability to apply those insights to overcome or anticipate headwinds and ensure the team is working on top-priority opportunities. 
  • Experience building high-performing teams, Can inspire and motivate relentless optimism 
  • Excellent interpersonal skills with the ability to build relationships that will further the success of the org and its clients
  • A passion for Reddit


  • Pension Savings plan 
  • Medical Plan 
  • Short term sickness benefits 
  • WIA excess and WGA gap insurance 
  • Workspace benefits for your home office
  • Personal & Professional development funds
  • Family Planning Support 
  • Flexible Vacation & Reddit Global Days Off

#LI-ES1 #LI-onsite

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