Global Account Manager

The role of Global Account Manager is instrumental in making the Global Account successful through healthy financial management, great relationships with Global Clients, effective project coordination / management, and positive overall influence within the team. Each day is different, so the Global Account Manager is able to read situations, predict needs, and offer a solution to problems that may arise.

The Account Manager also contributes to the development of the Account through participation in the Business development plan.

Global Account Manager: Areas of Expertise

Our business is fast-moving, and each situation requires a creative, tailored and effective approach, the below outlines broad responsibilities of the Global Account Manager, but most importantly the expertise required to pivot as necessary and be successful in the long run.

Financial Management:

The Global Account Manager is responsible for financially leading, planning/forecasting for, and monitoring his/her accounts throughout the year. Estimating, reconciling and billing global projects, supporting team in their billing of day to day projects promptly as well as documenting within Finance system.  

Client liaison & Development:

The Global Account Manager:

  • Proactively and regularly keeps in touch with their Global clients, builds and grows the relationship
  • Manages clients’ expectations and proposes solutions to challenging situations.
  • Maintains a healthy balance between fulfilling client requirements, advising them as to the best approach to campaigns/projects, and guides them through the adaptation process.
  • Helps educate clients who seem to require support, with help from Account directors.
  • Works towards gaining awareness of clients’ business and planned work – 6 months ahead.
  • Documents learnings from working with their assigned clients and partners in Rakuten Group. 

Manage the Account(s):

Project planning and management sits at the heart of Account Manager’s role. From planning ahead to final project delivery and closure – Account Managers are responsible for smooth day to day functioning of work – including:

  • Planning ahead for upcoming projects and pre-empting delays or problems that may arise.
  • Consulting with expert/support team as necessary.
  • Receiving, interpreting, and consolidating Client’s briefs.
  • Briefing projects into various stakeholders.
  • Setting-up and managing project timelines in partnership with all BUs.
  • Communicating across all internal departments and ensuring smooth job flow.
  • Completing quality checks delivering projects efficiently.
  • Tracking and documenting all projects for future reference. 

Problem Solving:

Analysing challenges, proactively offering solutions and getting help necessary to come up with a solution. 


In addition to an individual contribution, the Global Account Manager engages in the collective success of the account team, by focusing on the links between and the various parts.

  • Relationship with expert teams
  • Developing relationships with other BUs in different regions in the Group : Marketplace, Kobo, RTV, Viki, REB, Rak-Insights, Rak-Intelligence, RM, Viber, etc.
  • Working alongside them, considering them as valued partners, and cultivate a sense of shared responsibility and mission. 


Good communication is essential for the Account Manager, and absolutely necessary to ensure smooth workflow. The Account Manager communicates efficiently with the Client and internal Partners. Some of the core requirements for communication are ;

  • Pressure-testing what the Clients ask for, and interpretation into what Clients need.
  • Identifying and communicating with the relevant stakeholders.
  • Keeping Account Directors in the know regarding on-going projects.
  • Communicating with internal teams.
  • Sharing learning with the rest of the team by documenting knowledge.
  • Helping the team become more collaborative through participation. 

Takes new initiatives and inspires new ways of thinking:

Our Global Account Managers always strive to find new, innovative ways of approaching Client problems, and answering Client briefs. They create an environment in which the spirit of creation can flourish and classic, linear ways of working are broken down. They lead the Loop and know how to express our creativity, beyond just ads. These expressions could be a big high profile win, or a series of baby steps; the key is our account directors are persistent and ceaseless in their desire to do things differently. 

Global Mindset and Culturally Sensitive:

Our Global Account managers have an instinctive, gut feel for cultural propriety and know who to go to when they’re in doubt. They are skilled at turning culturally sensitive issues around quickly, without compromising the creative idea.


Location: London, but open to other European cities

Eligible to work in UK/EU

Years of Working Experience: 3+ years in online/direct marketing with a strong focus on client service

Experience on Global Accounts is a plus

Someone who has managed CPG accounts is highly preferred



Rakuten is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.

Women, minorities, individuals with disabilities and protected veterans are encouraged to apply.

Apply for this Job

* Required

U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Rakuten Marketing are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.