quip builds better habits with the most delightful, design-forward and high-performance products and experiences in the oral care category.
Over the past nine years, we have reached over 10 million mouths via our strong brand, thriving community of subscribers, tens of thousands of dental professional members, and a truly omni-channel business approach.
We are seeing an experienced DTC Channel Director to own and manage our Direct-to-Consumer sales channel. This role entails developing and implementing strategies to enhance customer experience, drive subscription growth, and maximize revenue. You will work closely with various teams throughout the company and report to the Head of Revenue.
Base Salary: 160-190k
This range represents anticipated base salary range for this position, in addition to competitive benefits and equity (as applicable). We carefully assess and consider several factors with each candidate, including location, role-related knowledge, experience and skills. Compensation may vary based on these considerations.
RESPONSIBILITIES
- Create and execute a robust DTC strategy that aligns with quip’s business objectives, with a focus on subscription growth, customer retention, and revenue enhancement.
- Analyze sales data, market trends, and consumer behavior to identify growth improvement opportunities.
- Collaborate effectively with other channel leads, with marketing, product development, CX and operations teams on a daily basis.
- Key to success in particular will be the ability to work closely with marketing on development of targeted campaigns and with operations to streamline processes, ensuring an integrated approach that supports the DTC channel’s goals.
- Partner extremely closely with marketing to implement impactful marketing campaigns that are tailored to the DTC audience. Ensure promotional strategy is in lock step with other channel owners.
- Build an industry leading end-to-end customer experience in partnership with Digital Product, CX and Marketing; Dramatically include CSAT and NPS, emphasizing subscription management ease, outstanding customer service, and listening to our community.
- Oversee the channel’s P&L and KPIs; Partner with finance on budget & planning and forecasting; Maximize growth and retention with an eye on profitability.
- Stay updated on industry trends and competitor strategies; Continuously lead in adaptation and innovation of DTC practices to ensure quip competitive advantage.
- Lead and nurture a high performing team; Set clear goals, and encourage growth towards achieving channel and company success
- Act as a true business owner, taking initiative and driving results. Make a meaningful and speedy impact on driving our critical DTC channel forward.
REQUIREMENTS
The ideal candidate will have:
- 10+ years of experience in DTC sales or e-commerce, preferably in a CPG environment
- A proven track record in growing a subscription-based business
- A strong attention to detail with effective prioritization and organization skills
- The ability to thrive in a fast-paced startup environment where self-direction and initiative are a key to success
- Exceptional collaboration and leadership skills, with a demonstrated ability to work with marketing and operations teams
- Strong analytical skills and a data-driven decision-making approach
- A deep understanding of digital marketing strategies and consumer behaviors
- A strong sense of ownership and drive, with the ability to think strategically and execute tactically
- Robust experience working with Shopify platform
You will be:
- A thought-leader!
- Passionate, driven and eager to learn and grow; Will be comfortable leveling up and down across an ever-flexible organization
- A positive force to the team and to the organization and is someone who continues to build on quip’s fantastic culture
- Comfortable acting both as an individual contributor and working with high-performing teams.
Benefits
- Hybrid working environment, with an office located in the heart of DUMBO with breathtaking views of Manhattan Bridge
- Permanent “summer fridays”
- WiFi enabled rooftop
- Competitive medical benefit package (with an option to opt into a premium internal dental program)
- Commuter benefits for parking & transit
- Offer competitive paid parental leave policy for qualifying employees
- Open vacation policy
- Dog-friendly office space
- 401k Contribution
- Competitive compensation package
- Bonus pool eligibility
- Fully stocked kitchen with snacks (make sure to use your quip after snacking!)
- Your very own quip with employee discount packages
- The opportunity to help us make oral care more simple, effective and accessible!
About quip
quip is a modern oral health company launched in 2015 that provides thoughtfully designed personal oral care products and professional dental care services through a digital platform that makes oral care more simple, accessible, and enjoyable. The current personal care offerings include a wide selection of American Dental Association accepted (ADA seal) adult and kid electric toothbrushes, smart brushes, refillable floss pick and string, refillable mouthwash and gum, all kept fresh with a refill delivery service. quip’s professional platform, which is behind quip Aligners and quipcare, is part of the company's future vision to connect personal care, oral health monitoring and professional care in one digital oral care companion app that helps access and manage all your oral care needs and guide and incentivize good oral health habits.
quip is committed to promoting equality, inclusion, and diversity beyond your brushing routine. We believe our company is better equipped to care for every mouth when we listen to fresh perspectives from every voice, and in doing so, we build an equal-opportunity team of the brightest minds (and mouths)—regardless of race, gender, age, religion, sexual orientation, identity, or any other trait that makes you you. By celebrating and supporting our differences, we will thrive in our mission to improve oral health for all.
