DESCRIPTION
quip is a modern oral health company that designs and delivers products and services that keep your mouth healthy.
We are seeking a Senior Communications Manager, Social Media & Blog. A highly motivated individual with a passion for marketing to support integrated marketing campaigns and lead organic social efforts with the goal of increasing loyalty and brand affinity. This is a unique opportunity to shape multiple aspects of integrated marketing plans within a dynamic, fast-growing marketing organization. The right candidate has the ability to think both creatively and analytically, and understands the value of relationship-building to drive results. Must possess a keen marketing / consumer curiosity and desire to inspire and motivate people to build stronger and healthier oral care habits. Strong leadership skills, a passion for developing an impactful social media strategy, including our blog, with the ability to inspire great creative to grow and engage with our community will make you an invaluable member of the marketing organization.
RESPONSIBILITIES
- Develop and execute our organic social media strategy — setting goals and success criteria — for evergreen, product-specific executions, and integrated marketing campaigns. Additionally, this role will be responsible for developing the content strategy for the quip consumer blog, including sourcing and developing a network of strong, brand complementary blog writers.
- Maintain a social media and blog calendar, adjusting and re-planning as necessary to align with business objectives. Manage the execution of promotional campaigns, activations, and giveaways to support sales targets and awareness initiatives. Lead brief, feedback, and creative development process in partnership with in-house creative team.
- Identify brand partnerships focused on cross-promotion, social integrations, and giveaways. Create partnership pipeline for new quip giveaways, DEI+charitable efforts, and made for social content partnerships. Evaluate, strategize, and execute small to medium integration brand partnership opportunities, collaborating with cross-functional partner teams as necessary.
- Develop and execute communication strategies that support priority concepts, products, campaigns, events, public relations and corporate initiatives.
- Collaborate with other marketers across social, influencer, content, brand, and growth to maximize social opportunities and partnership relationships.
- Report on and analyze results, and make recommendations on internal processes to ensure our programs are efficient and effective.
REQUIREMENTS
- 6+ years experience in social and brand marketing or communications with proven results. Experience with integrated marketing, partnerships, or public relations is preferred.
- Bachelor’s Degree in business, marketing, communications, public relations or a related field. Graduate degree preferred.
- Creative, self-directed and resourceful social media marketer with a desire to establish best-in-class programs for quip.
- Excellent relationship-building, verbal and written communication skills, with an understanding of what messages will resonate with new and existing members of the quip community. Strong attention to detail.
- Experience collaborating with cross-functional groups at a dynamic company.
- Highly adaptable and always looking for culturally relevant opportunities to engage with our community members to balance both evergreen content and timely content
- Quantitative skills to analyze and assess the success of marketing efforts.
- Thorough understanding of digital strategy, social platforms, and content creation.
- Ability to work and achieve success in an ever-changing, fast-paced environment.
BENEFITS
- You'll be working in a high energy, fast-paced environment helping us make oral care simple and effective!
- An office located in the heart of DUMBO with breathtaking views of Manhattan Bridge; Flexible work from home options (in response to Covid-19)
- Full health insurance and dental coverage options
- Commuter benefits for parking & transit
- Offer competitive paid parental leave policy for qualifying employees
- Open vacation policy
- Dog-friendly office space
- 401k Contribution
- Extended Education Assistance
- Employee Referral Program
- Competitive compensation package with stock options at a high-growth startup
- Generous employee discount on all quip products
- The opportunity to help us make oral care more simple, effective and accessible!
About quip
quip is a modern oral health company launched in 2015 that provides thoughtfully designed personal oral care products and professional dental care services through a digital platform that makes oral care more simple, accessible, and enjoyable. The current personal care offerings include a wide selection of American Dental Association accepted (ADA seal) adult and kid electric toothbrushes, smart brushes, refillable floss pick and string, refillable mouthwash and gum, all kept fresh with a refill delivery service. quip’s professional platform, which is behind quip Aligners and quipcare, is part of the company's future vision to connect personal care, oral health monitoring and professional care in one digital oral care companion app that helps access and manage all your oral care needs and guide and incentivize good oral health habits.
quip is committed to promoting equality, inclusion, and diversity beyond your brushing routine. We believe our company is better equipped to care for every mouth when we listen to fresh perspectives from every voice, and in doing so, we build an equal-opportunity team of the brightest minds (and mouths)—regardless of race, gender, age, religion, sexual orientation, identity, or any other trait that makes you you. By celebrating and supporting our differences, we will thrive in our mission to improve oral health for all.