Property Finder is the leading digital real estate platform in the Middle East and North Africa region. A UAE-born startup, Property Finder expanded its operations to Qatar, Bahrain, Saudi Arabia, and Egypt over the years. Recently, it acquired a significant stake in Zingat in Turkey. The company is one of the largest technology start-ups in the region and on a journey to becoming a Unicorn. We are aspiring to create a lighthouse technology company which will have a lasting impact in the entire tech ecosystem in our geography.

 

Position Summary:

  • Responsible for the B2B customer journey mapping and drive initiatives aimed at creating brand affinity amongst clients
  • Craft messaging and go-to-market (GTM) strategy for our new product launches
  • Plan and fully execute B2B engagement and events 
  • Own the creation and execution of B2B Communications
  • Manage content for B2B marketing assets, identify ways to improve the available tools 
  • Work closely with cross-functional teams (Sales, PR, Data, Products, Customer Support and others) to ensure cohesion for messaging, campaigns and product launches.
  • Ensure effective utilisation of the marketing budget 
  • Reports key performance indicators of initiatives

 

Key Responsibilities:

  • Ensure alignment with all stakeholders on messaging and a consistent GTM approach for all products and campaigns 
  • Drives improvement and best practices when it comes to communication materials 
  • Drive marketing initiatives that brings PF closer to its clients
  • Coordinate with agencies/ freelancers for executing events and sourcing merchandise
  • Work cross-functionally to connect the dots and ensure effective collaboration 

 

Desired Qualifications:

  • 3-5 years experience in marketing ideally in a B2B Marketing/ events management role 
  • Clear understanding of real estate industry dynamics (developers, brokerages, agents and basic transactions)
  • Excellent written and oral communications
  • Experience of working with agencies / vendors will be prefered
  • Experience in copywriting, designing, and content creation will be preferred
  • A dynamic, focused and self-motivated person with ability to manage multiple tasks simultaneously

 

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