Sr. Marketing Manager, Retail and Events                                     

Location:  Boulder, CO

Our Company:

PopSockets LLC, based in Boulder, Colorado, designs, manufactures and sells innovative lifestyle products. Our flagship product, the PopSockets grip, was invented by philosophy professor David Barnett, with the first grip sold on PopSockets.com in 2014. Our flagship product is a collapsible grip and stand that provides secure one-handed holding for any mobile device. Customizable, repositionable, and fun to pop, PopSockets products embody the company's mission to create empowering, personal, and magical products. 

The Role: 

Responsible for executing and bringing to life the PopSockets brand marketing strategy into our retail channel, events, tradeshows and experiential marketing initiatives.   This person will report to the VP, Brand Marketing and will partner closely with our Sales and Marketing teams to ensure a consistent and cohesive brand experience cross channel.

 

Responsibilities: 

  • Develops and executes marketing programs to promote the PopSockets brand, new product launches, and drive sales within new and existing B to B channels.
  • Works cooperatively with internal and external stakeholders to identify opportunities and execute plans for brand exposure, in-store POP/POS materials, product awareness, retail associate training and brand development with our key retail partners.
  • Assists with marketing planning activities such as development of strategic marketing initiatives, promotional plans and new product/service/channel launch plans.
  • Ensures brand communication for areas of responsibility that are consistent with the company and brand positioning which include promoting uniformity and consistency of brand.
  • Coordinates creation of all visual, online, event and communication marketing materials for retail, events, trade shows and experiential marketing that support overall brand goals.
  • Measures success of integrated marketing campaigns and report findings for each to the leadership team.
  • Stays up to date with trends, practices and evolving landscape both in-store and .com for key and new retail accounts.
  • Plans and attends trade shows & events for retail and marketing teams.
  • Manages and executes with global and account specific POP needs (brief through delivery), creation of seasonal catalogs, management of exclusive product offerings, etc.
  • Sales sample management.
  • Periodically lead and / or assist with projects outside of retail accounts and events.

Requirements:

  • BS or BA in Communication, Marketing or related field
  • 5-7 years’ experience working in a consumer goods company or agency with direct management of retail and/or event marketing  
  • Experience working with major retailers including Target, Walmart and/or Best Buy
  • Capacity to prioritize and juggle projects simultaneously in an extremely fast paced working environment with a willingness to learn
  • Exceptional organizational skills and attention to detail
  • Ability to relate to and work with a variety of stakeholders across teams as well as work effectively independently
  • Experience managing outside agencies and vendors and creating/tracking invoices and payments

 

PopSockets is dedicated to the practice of equal opportunity employment. We prohibit unlawful discrimination against applicants and employees on the basis of age, race, sex, sexual orientation, gender identity, religion, national origin, disability, military status, genetic information, color, creed, ancestry, or any other status protected by applicable federal, state or local law. This prohibition includes unlawful harassment based on any of these protected classes. Unlawful harassment includes verbal or physical conduct which has the purpose or effect of interfering with an individual’s work performance, or creating an intimidating, hostile, offensive, unsafe or otherwise non-welcoming work environment. This policy applies to all employees, including managers, supervisors, co-workers; and non-employees such as customers, clients, vendors, consultants, etc.

Apply for this Job

* Required

  
  
When autocomplete results are available use up and down arrows to review
+ Add Another Education


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at PopSockets are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.