PMK•BNC New Yorkis seeking a dynamic Senior Director in our Brand Communications team to serve as strategic counsel for multiple integral clients across cutting-edge brands.
This individual will bring a verifiable track record of developing and implementing successful, integrated PR strategies, including media relations, leveraging social media and activating top-tier influencers.
This person has excellent people-management skills and has mastered the client/agency process. She/he will bring an entrepreneurial mindset to the account and inspirational style to managing the team.
The ideal candidate will have strong experience in the lifestyle category (culinary, luxury, fashion, music, travel and pop culture) successfully leveraging brand initiatives, entertainment partnerships, brand history/narrative and creative programming through PR and social media, generating measurable results against client goals.
Viable candidates can point to specific experience successfully leading their teams in the planning, development and execution of best-in-class, multi-channel PR programs including media relations, social media outreach, brand positioning, content development, talent engagement, budget management and client/account management.
Who We Are: PMK•BNC is a strategic marketing and communications firm that specializes in Entertainment and popular culture. PMK•BNC represents many of the world’s most prominent actors, actresses, directors, films, production companies, television properties, musicians, authors and content creators, as well as leading consumer brands and prestigious special events. The firm employs a staff of more than 300 professionals spanning offices in Los Angeles, New York and London. PMK•BNC thrives on being ahead of the curve and works with their clients to create ideas that build engaged audiences and connect with consumers through popular culture. PMK•BNC is a part of Momentum Worldwide and McCann Worldgroup within Interpublic Group (NYSE: IPG).
Serve as a leader for account team members ranging from account supervisors to account coordinators.
Serve as thought-partner for C-level and high profile executives by providing problem solving and discussion around topics on how the brand can maintain and communicated leadership position.
Create and deliver client presentations and plans.
Consult with executives on profile pieces, speaking engagements, and panel appearances
Understand how to parse out a complex story for different audiences
Work closely with other account teams with brand to ensure synergy, collaboration, and communication
Maintain current knowledge of trends, the competitive landscape, and confidentially provide strategic point-of-views to the client
Be proactive, anticipate client needs and keep multiple activities on schedule
Support on new business development by identifying new opportunities for existing clients and connections to grow our portfolio of brands
Work with peers to further the mission, goals and culture of the agency
Required Experience and Skills:
Bachelor's Degree preferably in Communications, Management Consulting, Public Relations or Marketing
8+ years of experience; large agency/client experience strongly preferred
Experience supporting senior-level clients
Strong leadership and team management skills
Ability to develop strong traditional media, social media and influencer strategies
Experience managing multiple short- and long-term plans simultaneously
Must be on top of pop culture with a keen sense of news and trends
Exceptional judgment when working with team members, client contacts and vendors