About Pine

At Pine, we're all about transforming the outdated and complicated home financing process, and creating a simpler, faster, and better experience for Canadians. How? With innovative technology and talented, understanding people.

One commonality is the high-energy and dedication our team brings to work everyday. We are fun, collaborative, easy going (did we mention fun?) and passionate about innovating the home financing process across Canada.

We strive to have a culture where everyone shares ideas and gives input, takes ownership, feels valued and takes pride in their work. We work hard and play hard!

We have strong financial backing from some of North America’s most sought after VC’s and we’re ready to disrupt the Canadian Mortgage Market in a HUGE way!

 

About the Role

As the Content Strategy Lead, you will become a multi-skilled creative and marketing professional who will support the growth team in developing content for social media, blogs, press releases, and other marketing collateral for Pine.

 

You’re excited about this opportunity because you will… 

  • Have ownership over Pine’s content strategy and direction
  • Be responsible for producing, editing and publishing written content to position Pine as an industry leader
  • Research industry trends and current events to keep Pine at the forefront the real estate industry
  • Stay up to date on social media, design, and marketing trends to ensure Pine’s content is always relevant
  • Own the content journey for Pine’s prospects including email marketing and other media assets
  • Play an integral part in expressing Pine’s established brand identity as well as establishing content guidelines cadence 
  • Be united in our mission to deliver the best home financing experience for Canadians
  • Be joining a disruptor of the traditional mortgage industry 

 

We’re excited about you because of your… 

  • Desire to joining a fast growing startup where there is a huge opportunity to contribute and grow
  • 3+ years of experience in a content or marketing role preferably from a B2C environment
  • Experience with content comparison, testing, and iterating
  • Strong written communication skills, reflected in both internal and external mediums
  • Experience in expressing brand personality through your writing and the ability to tailor the message for different audiences/mediums 
  • Awareness of the Canadian FinTech space

 

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table.

If you need any accommodations, please inform your recruitment contact upon initial connection.

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