About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Job Title: Lead, Content Strategy & Brand, PhonePe Insurance.

Description:

We’re seeking an experienced, dynamic and creative content strategist to create India’s most Trustworthy & Expert Insurance Brand. 

As a Lead of content & brand strategy, you will have 100% ownership to provide a strategic direction in every content piece to strengthen our brand’s voice. You will be expected to guide & drive the PhonePe Insurance communication to users starting from marketing outside PhonePe App universe {Brand, PR, Social Media, Youtube}, Within PhonePe App {UX copywriting, Blogs, Banners, Emails} and define post purchase user experience outside PhonePe App.

If you are someone who keeps users first, can communicate complex topics like Insurance in simple and crisp language, thrives on speaking the truth to the user, has led a content strategy for a reputed brand and can coach people to perform at high levels we have a lot to offer you: 

What will you get?: 

  1. Opportunity, Freedom and Complete ownership to create India’s Most Trustworthy and Expert Insurance Brand that is already doing great on the Business front through Content.
  2. Owning large problem statements.
  3. Opportunity to contribute to India’s largest fintech opportunity at PhonePe.
  4. Competitive Salary with ESOP options.
  5. Exponential growth opportunity in career assisted by great manager and leadership.

 

Must Haves:

  1. Minimum 6 years of experience in content/marketing/brand. 
  2. World Class skills in content writing.
  3. Have previously formed & executed a content strategy for a large brand.
  4. High Ownership and Action bias.
  5. Ability to own problem statements end-to-end.
  6. You have been appreciated as a team player and people manager.

Attributes:

Creative, innovative & out of box thinking, highly  customer-centric, self-motivated, able to work independently and lead a team. The person should be approachable & have an amiable personality to be able to easily collaborate with stakeholders.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

Life at PhonePe

PhonePe in the news

Apply for this Job

* Required

resume chosen  
(File types: pdf, doc, docx, txt, rtf)
cover_letter chosen  
(File types: pdf, doc, docx, txt, rtf)


Enter the verification code sent to to confirm you are not a robot, then submit your application.

This application was flagged as potential bot traffic. To resubmit your application, turn off any VPNs, clear the browser's cache and cookies, or try another browser. If you still can't submit it, contact our support team through the help center.