About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.


At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Indus Appstore, a leading app discovery platform in India, is seeking a detail-oriented and enthusiastic Content Executive to join our dynamic Curation Team. In this crucial role, you will play a vital part in ensuring a seamless and engaging user experience across all 12 localized sections of the Indus Appstore.

About the Role:

  • Manage Curation Workflows: You will be responsible for the day-to-day execution tasks related to app curation across all 12 localized sections of the Indus Appstore, catering to various Indian languages. This involves tasks like:
    • Identifying trending apps and promising newcomers relevant to each specific language market.
    • Updating app information and descriptions, ensuring accuracy and clarity in all localized languages.
    • Assisting curation managers in maintaining a diverse and engaging selection of apps for each language section.
  • Collaborate with Language Experts: You will work closely with language experts to ensure the quality and cultural relevance of app descriptions and recommendations across all languages.
  • Maintain Data Accuracy: You will be responsible for maintaining accurate and up-to-date app information within the localized sections of the appstore. This includes verifying details, translations, and category placements.
  • Stay Informed: Remain knowledgeable about current mobile app trends and user behavior patterns within India's diverse language markets.


  • Minimum 2-3 years of experience in content management, editorial work, or a related field.
  • Fluency in English and at least one other major Indian language is a must. Proficiency in multiple Indian languages is a strong plus.
  • Strong understanding of the Indian mobile app market and user preferences across different language regions.
  • Excellent attention to detail and a commitment to accuracy in translations and data management.
  • Proven ability to manage multiple tasks effectively and meet deadlines.
  • Excellent communication and collaboration skills, with the ability to work effectively with a diverse team.
  • Passion for mobile apps and a keen interest in the Indian tech landscape.

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

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