Who We Are:

Persado is reinventing digital marketing creative by applying mathematical certainty to the message, the foundational DNA of Marketing. By unlocking the power of words, companies win every digital marketing moment, experiencing dramatic new levels of brand engagement and revenue performance. CMOs from the world’s most valuable brands rely on Persado to generate in a dramatically new way using the power of intelligent automation, AI and advancements in linguistic science to unlock the power of words and emotionally engage consumers, one by one, moment by moment at scale.

The Persado Message Machine uses sophisticated AI, data science, computational linguistics and machine learning to generate the perfect message for every campaign by leveraging the world’s most advanced marketing language knowledge base of more than one million tagged and scored words and phrases. Marketers gain full visibility with quantifiable results and data-driven insights to identify the trends and emotional language that win every moment in the customer journey while ensuring the marketing message always reinforces brand voice.

What We Are Looking For: 

We are looking for a Digital Marketing Program Manager based in Rome, Italy. In this exciting role you will be an active part of implementing Persado's digital marketing campaigns throughout the world. This role is ideal for someone with high potential who wishes to be rewarded for outstanding performance, while having the opportunity to gain valuable experience on large complex digital marketing projects. 

 What We Want You To Do:

  •         Manage client relationship and expectations
  •         Coordinate internal resources and/or third parties for the flawless execution of projects
  •         Assist in the definition of project specifications and client requirements, involve all relevant departments and ensure technical feasibility            and resource availability
  •         Assist clients and if needed be actively involved in configuring and deploying campaigns across a range of digital marketing platforms
  •         Track progress through a solid project plan
  •         Ensure the on-time and on-budget delivery of projects
  •         Report and escalate to management as needed
  •         Establish and maintain relationships with third parties
  •         Write clear briefs for the development, operations and support departments
  •         Ensure that all departments involved in the project operate as a united team
  •         Create and maintain comprehensive project documentation

 What We Want To See:

  •         Educational background, preferably in the fields of business or computer science/engineering
  •         3-5 years of work experience in project management, client-facing and/or consulting in a marketing agency or information technology              sector
  •         Solid technical background with understanding and/or hands-on experience in digital marketing and web technologies
  •         Basic knowledge and/or hands-on experience  with digital marketing platforms (e.g. Genesis, Unica, or others like Oracle Responsys,              Mailchimp, SFMC, Adobe Target, Adobe Campaign, Optimizely) is a strong plus
  •         Basic understanding of HTML/CSS is a strong plus
  •         Excellent client-facing and internal communication skills
  •         Excellent written and verbal skills in Italian (native speaker is a plus)
  •         Excellent written and verbal skills in English is a must  
  •         Very good knowledge of German will be considered a strong plus
  •         PMP / PRINCE II certification is a plus

 Who You Are:

  •         Able to perform under pressure and deliver results in a demanding and fast-paced environment that requires fresh thinking and                        innovation
  •         Self-driven, responsible, and able to take ownership on projects
  •         Self-starter requiring minimal supervision
  •         Solid analytical thinking and problem-solving capability
  •         Comfortable assisting clients and third parties regarding their marketing plan, build and execution strategies.
  •         Attention to detail

What We Offer:

  •         Competitive salary and bonus plans
  •         Meaningful equity compensation
  •         All the computer gear you need to improve your productivity
  •         Work-life flexibility - we value your contributions above all

*Kindly submit your CV in English*

Classification : Public

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