Permutive is a real-time data platform that empowers publishers and advertisers to address all of their audiences, whilst protecting consumer privacy and respecting user consent.
Our unique technology sits behind some of the world's largest publishers such as News Corp, Hearst, BuzzFeed, The Guardian, Conde Nast International to name a few — we enable them to understand and personalise user experiences for hundreds of millions of people every month.
You'll love working with us if you're excited about collaborating with brilliant colleagues, embracing autonomy and responsibility, and tackling challenges that will drive us forward. It’s a great time to join and become a key contributor in shaping Permutive for the future.
Thanks to our category-defining edge technology, we've attracted the attention of global investment partners like EQT Ventures, Octopus Ventures, ACE & Company, and SoftBank Investment Advisers. Additionally, we are listed among YCombinator’s Top 150 companies of all time.
About the Role
Permutive is seeking a results-driven Senior Programmatic Trader/Media Buyer (Sales Director) to lead our programmatic advertising efforts in the UK. The ideal candidate is a highly transactional seller with a deep understanding of the programmatic landscape, exceptional analytical skills, and a proven ability to drive successful campaigns for a diverse range of clients.
About the Team
Permutive possesses the most scaled and durable audience data on the open web: Publisher 1st Party data. We've established a foothold in the advertiser market with flagship customers like Dell Technologies and Sky. Now, we're expanding our offering to replace third-party data on the open web and are building a team to accelerate this initiative.
Your success will be measured by your ability to exceed media spend targets on the Permutive platform across multiple agencies.
What You Will Do
- Report to the Chief Commercial Officer to increase the adoption and usage of Permutive audiences among agency trading teams.
- Qualify, build, and manage an accurate sales pipeline across agencies and brand advertisers.
- Maintain a high volume of activity, including outbound calls, emails, in-person sales and education sessions, and social selling, with a focus on generating new business and growing existing relationships.
- Proactively identify opportunities to expand agency client relationships and grow programmatic revenue.
- Become a trusted advisor to your prospects, taking a consultative approach to uncovering business needs for both the agency and its end clients.
- Serve as the primary programmatic expert for key media agencies and their digital planning and buying teams, providing strategic guidance, audience recommendations, and performance insights.
- Develop and maintain a strong understanding of the digital advertising landscape and evolving market/industry developments and challenges.
- Build strong, lasting relationships with clients based on knowledge, trust, transparency, and exceptional results.
- Stay at the forefront of industry trends and share knowledge with the team to drive continuous improvement.
- Build advocacy for Permutive and our audiences across agency customer teams, owning relationships with stakeholders up to the Head of Programmatic level.
- Attend industry conferences, events, and networking sessions.
You Would Be Great for This Role If You Have
- Extensive experience of success in digital, mobile, and/or programmatic and/or audience data advertising sales, with strong existing relationships with media agencies and/or brands directly.
- A self-starter mentality, with a hunter approach, able to work independently yet collaboratively to build new business.
- Demonstrated success in a goal-oriented, highly accountable sales environment.
- Expertise in the programmatic ecosystem, including ad exchanges, DSPs, SSPs, and data providers.
- A passion for being an expert and evangelist on industry trends, building relationships, and gaining traction with other industry thought leaders.
- Deep understanding of audience segmentation, targeting strategies, and digital measurement, including MMM, econometrics, and attention metrics.
- Experience managing large budgets and complex campaigns with multiple stakeholders.
- The ability to structure, negotiate, and close advertising deals.
- A strategic mindset, supporting the team and management in creating best-in-class data and audience solutions for clients.
- Exceptional communication and presentation skills, conveying complex information clearly and concisely.
- A track record of developing lasting relationships with key decision-makers at large media and advertising agencies.
- The ability to manage ambiguity in a changing ecosystem and adapt positioning and messaging to market needs.
We'd Be Particularly Excited If You Have
- Worked directly for a Demand Side Platform (DSP).
- Experience with campaign planning and execution.
- Experience selling to agencies.
What we are offering...
We take a structured, objective approach to salary-setting, which is based on marketing information, our compensation strategy, and your experience and capability assessed through our interview process. For a typical candidate who meets our requirements, we pay a base salary of £70,000 - £75,000.
Additional compensation..
If you join Permutive as a Sales Director with a base salary of £70,000 and reach 100% quota attainment in a year, your OTE for that year will be around £140,000. The true earning potential is significantly higher as your potential to earn is uncapped, 100% quota attainment is the minimum expectation for our Sales Directors.
Permutive Benefits
- In this together: As a full-time employee, you'll become a shareholder with stock options, sharing in our collective success.
- Family Comes First: New parents receive up to 26 weeks of fully paid leave to bond with their little ones.
- Your Time, Your Way: Flexible hours let you fit work around your life, whether it's hitting the gym, meditating, or handling family needs.
- Upgraded Workspace: A £500 budget helps you create the perfect home office setup.
- Recharge & Refocus: Unlimited paid time off (with a minimum of 25 days + public holidays) ensures you get the rest you need.
- Grow with Us: Ongoing training and development opportunities fuel your career aspirations.
- Mental Health Matters: We prioritise your well-being with free access to Spill, our mental health partner.
- Comprehensive Care: Enjoy virtual GP visits, healthcare services, work-life consultations.
Work Your Way
Permutive trusts you to manage your time and deliver results. Our hybrid model allows you to choose where you work best, whether in your own productive space or our London (Farringdon) or New York (Union Square) offices. That said, none of us work alone; we are part of a team.
To foster collaboration and connection, teams in these locations come together in person at least once a week and are encouraged to benefit from being in our offices to meet with teams more often. Commercial and customer-facing teams are encouraged to embrace in-person interactions to build lasting relationships with clients and colleagues.
Every Permutive employee gets together in person at the company’s Annual Kick Off for a week in February. Each year’s event promises to be an exciting opportunity for us to come together, reconnect with colleagues, and align on our shared vision for the year ahead.
Diversity, Equity & Inclusion
At Permutive, we’re taking a thoughtful, intersectional, long-term approach to diversity, equity & inclusion. We care deeply about creating an inclusive work environment that allows everyone to flourish, and we are taking continual action to progress in that direction. We’re committed to hiring people regardless of race, religion, colour, national origin, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, age, neurodiversity status, disability status, or otherwise.
