This needs to be an in region hire with in-region knowledge and specialist experience. The main locations for us in APAC would be Hong Kong, Singapore and China. Fluency in Mandarin and English is essential.

Every day we interact with technologies controlled by a handful of large companies whose interests and incentives often conflict with our own. If we want the benefits of using their proprietary apps, we’re forced to agree to terms that most of us will never read, granting these companies far-reaching control over our digital lives.

每天,我们都与少数几家大公司控制的技术进行互动,这些公司的利益和动机常常与我们自己的利益冲突。如果我们想要使用其专有应用程序带来的好处,我们必须同意我们大多数人都不会读过的条款,从而赋予这些公司对我们的数字生活的深远控制权.

At the same time, progress in open-source and decentralized technologies like blockchain has shown that we can build systems that prioritize individual sovereignty over centralized control. With these new technologies, there’s no need to trust any third parties not to be or become evil.

同时,像区块链这样的开源和去中心化技术的进步表明,我们可以构建将个人主权优先于集中控制的系统。借助这些新技术,无需信任任何第三方都不会成为或成为邪恶的人. 

Parity Technologies is a team of the world’s premiere blockchain developers building industry-leading technologies that enable developers, startups, and enterprises to create this next wave of better products and services. You’ll join at a critical moment when the future of the decentralized web is being shaped, and perform an influential role in making a more equitable society for our future. 

Parity Technologies是全球首屈一指的区块链开发人员团队,致力于构建行业领先的技术,使开发人员,初创企业和企业能够创造下一波更好的产品和服务。您将在决定分散式网络的未来的关键时刻加入,并在使更加公平的社会成为我们的未来中发挥重要作用.

As Marketing Lead, you will: 作为营销主管,您将

  • Marketing in China — be responsible for marketing Polkadot, Kusama, and Substrate to various technical and non-technical audiences in the China market. This ranges from startups, developers, enterprises, media, academia, and general community members. 在中国的营销-负责向中国市场中的各种技术和非技术受众营销Polkadot,草间弥生和Substrate。范围从初创公司,开发人员,企业,媒体,学术界和普通社区成员。
  • Collaborating with Global — align with the global marketing team to ensure coordinated efforts across all marketing campaigns and initiatives. 与全球合作-与全球营销团队保持一致,以确保在所有营销活动和计划中进行协调一致的努力。
  • Leadership — lead marketing personnel in the China-based team, this includes recruitment, mentorship, and management. 领导力-中国团队的首席营销人员,包括招聘,指导和管理。
  • Strategy — devise marketing strategy for the China market to build brand awareness, generate leads, and increase adoption. Ensure that the strategy accounts for industry movements and trends by conducting market research.   战略-为中国市场制定营销策略,以建立品牌知名度,产生潜在客户并增加采用率。通过进行市场研究,确保该战略考虑了行业动态和趋势。
  • Performance — set goals, plan budgets, allocate resources, and implement tracking to measure the performance of marketing initiatives.  绩效-设定目标,计划预算,分配资源并实施跟踪以衡量营销计划的绩效。
  • Communications & Content — develop messaging, generate content, and manage all communication channels in the China market. 通讯和内容-开发消息传递,生成内容并管理中国市场中的所有通讯渠道。
  • Regulatory Compliance — ensure that all brands, marketing, and activities are compliant with the local regulatory environment in China. 法规合规性—确保所有品牌,营销和活动均符合中国当地的法规环境。
  • Events — provide marketing and promotional support for all event-related initiatives such as Substrate Course, bootcamps, meetups, conferences, and workshops. 活动-为与活动相关的所有计划提供营销和促销支持,例如基础课程,训练营,聚会,会议和研讨会。
  • Manage Vendors, Contractors & Partnerships — work with and manage all external relationships related to marketing such as public relations agency, conference organisers, community partners, etc. 管理供应商,承包商和合作伙伴关系—与并管理与营销有关的所有外部关系,例如公共关系代理,会议组织者,社区合作伙伴等。
  • Internal Collaboration & Alignment — collaborate with a wide range of internal and external stakeholders across the global team and local team in China. 内部协作与协调–与全球团队和中国本地团队的众多内部和外部利益相关者进行协作。

Requirements:

  • 8+ years marketing experience, ideally 5 years in technology marketing roles. 8年以上的市场营销经验,最好是5年的技术市场营销经验。
  • Experience in the blockchain industry and decentralised web. 在区块链行业和去中心化网络方面的经验
  • Fluency in both Mandarin and English. 流利的普通话和英语。
  • Based in China, ideally in Shanghai or Beijing. 总部设在中国,理想情况下在上海或北京。
  • Deep understanding of the Chinese market in the digital technology landscape 在数字技术领域对中国市场有深刻的了解
  • Proven track record working in international cross-functional teams with developers, designers, marketers, and business development. 在国际跨职能团队中与开发人员,设计师,营销人员和业务开发部门合作的可靠记录。
  • Experience in developing go-to-market, launch, and promotional campaigns for technology products. 具有开发技术产品的上市,启动和促销活动的经验。
  • Demonstrated track record on projects that require assimilating a large volume of complex information and distilling it down to effective, approachable communication. 在需要吸收大量复杂信息并将其提炼为有效,可及的沟通的项目中,具有良好的记录。
  • Ability to learn quickly and maintain a high speed of execution in a loosely structured, fast-paced, and rapidly evolving environment. 在结构松散,节奏快,发展迅速的环境中快速学习并保持高速执行的能力。
  • Proven collaboration and project management skills; experience in driving simultaneous projects from conception to completion. 经验证的协作和项目管理技能;具有从构思到完成的同步项目推动的经验。
  • Excellent internal communication skills and create clear and concise reporting. 
  • 出色的内部沟通能力,并创建清晰简明的报告。
  • Ability to work independently and deliver to deadlines. 能够独立工作并按时交付

Further Relevant Experience: (其他相关经验:)

  • Familiarity with the open-source software and communities. 熟悉开源软件和社区。
  • Experience in crafting marketing messaging. 具有制作市场营销消息的经验。

Benefits:

Working at Parity means focusing on the stuff that counts: building of the most cutting-edge technology for the future web. Our teams enjoy a high degree of trust, freedom and autonomy to achieve that goal.

Because we value initiative and learning, we've defined a generous personal budget to attend conferences or skills courses of your own choosing. We think you know what's best for you.

Parity is a diverse company with people from various countries and we will support you with German language courses where needed. 

在Parity工作意味着将重点放在重要的事情上:为未来的网络构建最前沿的技术。我们的团队享有高度的信任,自由和自治权,以实现这一目标。

因为我们重视主动性和学习能力,所以我们定义了慷慨的个人预算来参加您自己选择的会议或技能课程。我们认为您知道什么是最适合您的。

Parity是一家多元化的公司,拥有来自不同国家的人员,我们将在需要时为您提供德语课程支持

 

To see how we use your data please see our Applicant Notice

Apply for this Job

* Required