Lead CRM Manager

Zing AI Coach – the first AI Fitness Personal Trainer revolutionising the way you approach health and wellness. Three years ago, we embarked on a mission to redefine the fitness landscape by crafting the world's first.

AI-powered solution, effectively replacing the need for a personal trainer. Today, we stand as pioneers in the industry, leveraging cutting-edge technology to tailor personalized fitness programs, motivate, educate, and guide you towards your goals like never before.

At Zing, we are not just another fitness app – we're a movement. Our vision is to empower individuals worldwide to unlock their full potential, both physically and mentally, through transformative journeys towards better health and well-being.

Joining Zing means becoming part of a dynamic team, united by our passion for innovation in the Health & Fitness market. With offices in Poland and Cyprus, and a global network of talented individuals worldwide, we offer a work environment that's not only highly flexible but also fosters creativity and collaboration at every turn.

Zing Coach is seeking a highly skilled Lead CRM Manager to drive acquisition and retention growth through effective CRM strategy and execution. The ideal candidate will have a minimum of 7 years of experience in CRM management, with a proven track record of success in implementing strategies to attract and retain users.

Responsibilities

• Develop and execute comprehensive CRM strategies to drive user acquisition, onboarding, activation, engagement, and retention

• Utilize data-driven insights to segment users and tailor messaging to specific audiences

• Lead the quarterly roadmap planning and execution of multi-channel CRM campaigns including email, push notifications, in-app messaging, and SMS

• Collaborate with cross-functional teams including Marketing, Product, Analytics, and Engineering to align CRM deliveries with overall business goals

• Optimize the customer journey to increase conversion rates and lifetime value

• Monitor and analyze campaign performance, providing regular reports and insights to stakeholders

• Stay current on industry trends and best practices in CRM and mobile marketing

We expect that you have

• Minimum 7 years of experience in CRM management with at least 1-2 years for a B2C subscription app

  • Bonus: Experience building habit-forming features for personal development apps (fitness, health, education), gaming apps, or apps with natural habit cycles

• Proficiency in CRM tools with a strong preference for experience with Braze

• Strong analytical skills and ability to interpret data to drive decision-making

• Excellent communication and collaboration skills with ability to influence and work effectively in fast-paced, cross-functional environments

• Fluency in English

Why working at Zing is awesome

• Be part of the fastest-growing fitness and lifestyle startup

• Opportunities for rapid career development in a hyper-growth startup

• Excellent work environment: the company is small enough to be person-oriented

• Work-life balance to suit everyone: flexible working hours

• A supportive, English-speaking environment

Come be a part of something extraordinary at Zing AI Coach – where innovation meets inspiration, and every day brings new opportunities for growth and impact.

If you are passionate about understanding user needs and contributing to the development of a user-centered product, we would love to hear from you. Join us and help us create an exceptional user experience for Zing Coach