70% of the US workforce does not sit behind a desk, yet all attention in tech goes to those who do. Opus is a mobile training platform that helps businesses train and engage their frontline teams in order to create better jobs and increase productivity. We’re a team of service industry veterans and technology professionals based in NY and we are on a mission to create a world where everyone has a good job. We're starting by building the most accessible learning management system ever, and are backed by leading venture capital investors to re-imagine what training can look like for deskless employees across the world. 

The Role

You’ll be laying the foundation for Product Marketing at Opus. The ideal candidate has experience supporting and enabling sales teams, leading marketing launches, and developing successful product adoption campaigns that yield measurable results. 

What you’ll do

  • Understand and refine Opus’s customer personas, messaging, and product positioning
  • Partner with the Marketing and Product teams to launch new product capabilities and drive feature adoption
  • Analyze, measure, and improve multiple use case adoption across customers
  • Support the Sales team with collateral such as customer stories, demo scripts/videos, and pitch decks
  • Develop product/solution landing pages (we use Webflow) and email campaigns to create awareness of new products and features

Requirements

  • Experienced in setting up the foundation of Product Marketing at early stage SaaS startups.
  • Excellent copywriter
  • Experimental mindset
  • Experience supporting B2B sales teams and taking new products to market
  • Excellent communication and project management skills
  • Extreme agility and a strong bias towards action
  • Ability to work autonomously in a fast-paced startup environment

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