About Us
With 360-degree imagery, AI, and an intuitive insights-driven platform, OnsiteIQ removes information barriers, improving transparency and access for widely distributed teams across construction, development, and asset management to help them execute against the schedule and produce expected returns at scale. Our delivery of consistent and accurate progress has helped over 30,000 assets (worth over $18 Billion) in North America mitigate risk and reduce cycle times. Founded in Manhattan, NY, we’re not only innovating with the latest software technology but more importantly, reshaping how professionals in real estate development interact with and trust data.
About the role:
OnsiteIQ is looking for a driven and experienced Senior Content Marketer. Reporting directly to the VP of Marketing and partnering with key stakeholders in Product and Sales, you’ll own the development of our entire content strategy, touching each stage of the buyer journey. From thought-provoking content that sets OnsiteIQ apart from other AI-driven solutions in the Real Estate Development space; to directing Voice of the Customer (VoC) content that exemplifies our ability to impact customer ROI; to supporting our go-to-market product launches that differentiate our value, to partnering with sales reps in support of their our account-based initiatives—there will be no shortage of impact this dynamic and well-versed strategic content writer and leader delivers.
What you’ll do:
- This pivotal role requires a blend of creativity, psychology, analytical prowess, and a proven track record in developing and executing multichannel, enterprise-level content that helps differentiate OnsiteIQ as the leader in intelligence for real estate development professionals.
- Supporting the VP of Marketing, you'll own the execution of the content strategy from beginning to end, providing direction in messaging and positioning, content strategy, and ensuring constant alignment against our ICP and personas.
- Partnering with Sales, contribute to a robust suite of content that supports our named accounts within an account-based marketing model.
- Craft and implement product marketing content that contributes to GTM launches.
- Own the editorial calendar of content for various marketing channels and forms, e.g., blogs, articles, emails, social media, newsletters, etc.
- Write and edit engaging, high-quality, long and short-form content with the ability to adapt writing style to varying target personas and content formats, e.g., website, emails, social media, field marketing activities, etc.
- Manage external agencies and contractors.
Must Haves:
- Experience marketing to enterprise-level developers.
- A self-starter with little to no direction needed to learn, identify, develop, and iterate.
- Thrives in a fast-paced environment and is proactive in problem-solving.
- Excellent cross-functional team player who can excel at both strategy and execution.
- Bachelor's in English, journalism, mass communications, business, or a related field.
- Possess 5-7 years of experience developing content for B2B startups, with a demonstrable track record of impacting brand awareness.
- Be agile and willing to “create on the fly” in a fast-paced environment.
- Track record of developing content for an up-market audience that is contextual, differentiable, and “humanized.”
- Customer-focused, weaving the voice of the customer in all aspects of content execution and GTM strategy.
- Proven track record of developing long-form and short-form copy to expand brand awareness and build thought leadership for each stage of the buyer journey.
- Capable of partnering with Sales to deliver impactful sales enablement content.
- Experience partnering with product teams and possess a technical aptitude for understanding an enterprise SaaS solution in a complex market.
- Ideally live near the New York metropolitan area or the San Francisco Bay Area.
- Experience working in the Construction Software space and/or in the real estate industry is idea.
Why You’ll Like Working for OnSiteIQ:
- Flexible PTO so you can take the time you need.
- Flexible work schedules—we trust you to know what will make you most productive.
- We care about you. We offer competitive health, dental, and vision insurance for employees and their dependents.
- Free health and competitive dental, & vision insurance.
- Supportive work environment and a manager focused on your professional growth.
- OnSiteIQ is committed to building an inclusive workforce. We are an Equal Opportunity Employer and welcome people from all backgrounds, experiences, abilities, and perspectives.
What is it like to work for OnSiteIQ?:
- We are a team of entrepreneurs dedicated to changing the world of development through data with the most extensive data-set of construction progress in the industry.
- We have crafted the industry’s strongest team of advisors in real estate development.
- We are venture-backed by a world-renowned leader in risk and insurance tech.
