About the Role:
The client for this role is Sony Pictures International, who are based in London and Los Angeles – and our OMD team mirrors that setup. You will have the opportunity to help build out the Programmatic strategies and execute for global blockbuster titles such as Spider-Man: Across the Spider-Verse, Gran Turismo, and Kraven The Hunter – along with a wealth of other titles throughout.
Our Programmatic activity is largely on YouTube, bought through DV360, but we also often run Connected TV and Digital OOH via The Trade Desk, as well as testing various cookieless partners.
At the heart of this team will be our Performance media group, housing Programmatic, Search, and Social specialists connected into a wider entertainment-focused group. Our remit cover 27 local-to-local markets across EMEA, LATAM, and APAC, and within the OMD EMEA team we are able to activate campaigns across 73 different markets around the world.
This role offers opportunities to work alongside our Paid Social, Search, and broader Performance media specialists within the Sony Pictures account team to create future-focused, award-winning campaigns for our clients.
- You will need to have hands on experience with setting up, optimising and reporting using multiple DSPs, but especially DV360 and The Trade Desk.
- You will need to have a solid understanding of the programmatic ecosystem and publisher offerings.
- You should have hands on experience troubleshooting multiple campaign elements including PMPs, creative rejections, Brand & Search Lift Studies.
- You will have an understanding of brand safety/ ad verification tools, such as IAS in terms of implementation, reporting and optimisation.
- Understand the roles of all relevant tools & systems available.
- Understand and work towards campaign KPIs.
- Have polished presentation, communication and listening skills.
- Campaign execution, optimization, and analysis, with a great eye for detail.
- Budget monitoring and finance reconciliation on a regular basis.
- Supporting in ad-hoc requests from the client or agency teams.
- Training and mentoring junior team members.
- QAing campaign set up.
- You will be able to work with other digital teams and feel comfortable discussing how programmatic fits into the overall marketing mix.
About the Agency:
At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.
Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
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