About the Role:

Fuse is looking for a Head of Strategy to help shape our clients’ investments in sport & entertainment.

We’re looking for a rare strategic talent with significant experience in the sponsorship and partnerships space alongside a strong understanding of wider  brand, media and marketing planning.

You’ll be acting in a consultative capacity across our portfolio of clients, tasked with developing  strategic and data-led business cases for brand’s sponsorship investments, building rationales that contextualise sponsorship’s effectiveness vs. other marketing activities; and advising on specific property or  rights selection.

You’ll be the de facto lead for new strategy briefs, bringing an innate understanding and appreciation for data-informed solutions while being curious enough to interrogate the wealth of insight resources we have at our disposal.

You’ll play a key part in our agency planning process, working closely with colleagues and service verticals across the agency to create robust and compelling  recommendations.

You’ll understand brand lifecycles and how sponsorship can and should evolve to meet changing objectives; and you’ll be compelled to bring innovation and modernity into your work as well as be at the forefront of the latest industry research and thinking.

About the Agency:

Our late, great founder David Pinnington set Fuse up in 2008 in a way that completely disrupted the sponsorship agency landscape at the time - integrated into media, backed by data. We are extremely proud that Fuse has since become one of the leading global agencies in the industry, allowing us to attract incredible clients and talent.

We work with our brand clients to deliver growth through the power of sport & entertainment marketing.  Our services cover strategy, brokering, planning & creative, rights consultancy, major events, PR, and measurement.  Fuse Ignite is our rights holder consultancy, building world class sponsorship propositions and providing go to market sales expertise across Omnicom and beyond.

Our work has won numerous awards, and our people are frequently recognised by the industry as top performers in their field. We place high importance on our trusted relationships, sound moral judgement and good governance delivered through transparent processes.

Fuse has a team of 120 in our London HQ and 300 more in 16 offices across the world.  We work with clients including PepsiCo, Vodafone, Google, Philips, McDonald’s, Uber, Nissan, British Gas, Enterprise Rent-a-Car, Jaguar Land Rover, Just Eat Takeaway, and Klarna. 

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/. 

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In accordance with our policy on equal opportunities in employment, OMG UK does not discriminate either directly or indirectly because of race, sex, sexual orientation, transgender status, religion or belief, marital or civil partnership status, age, disability, or pregnancy and maternity. We request this information solely for the purposes of equal opportunities monitoring. Any information provided on this form is treated in a strictly confidential manner, and only used for statistical purposes. It will not be seen by anyone involved in the recruitment and selection process, and no identifying information will be shared or published. There is no obligation on you to disclose this information, and all applicants will be treated the same whether or not they provide this information. 

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