Team Overview:

The Advance Insights and Marketing Science team estimate the value of marketing activities, be that a TV, Radio, Search, YouTube or Facebook advert. We add colour to this by understanding groups of customers and their motivations through both behavioural and panel-based datasets. What did you buy, why did you buy it and how much did it cost to get you to pick our products or services. Overall, we ensure our clients realise the full potential of their marketing investment for maximum growth.

Role Overview: 

The Senior Marketing Science Consultant is a senior member of the Marketing Science team who will bring experience delivering Analytics and in particular Marketing Mix Modelling (MMM) solutions, attribution and other modelling approaches to clients. They will have a good understanding of the media and marketing industry. They will have a proven record of combining a creative approach to analytic problem solving with smart, technical know-how and polished project management / people skills

Working across multiple clients your day to day will be working on a number of areas:

  • Managing and delivering marketing effectiveness projects, ensuring smooth delivery and high-quality standards
  • Consulting and engaging with clients, ranging from understanding their needs, to project delivery and upselling solutions
  • Ensuring all outputs are technically excellent and address all client questions – including ones they may not have articulated fully
  • Coaching, mentoring and line management of more junior team members, progressing their ongoing professional and technical development
  • Building relationships and collaborating with internal stakeholders across the agency and the group
  • Contributing to the development of new solutions and analytical approaches that keep us on the cutting edge of marketing science
  • Working with other senior team members to develop client new business proposals

 

Experience

  • 4+ years delivering MMM and other marketing analytics projects​
  • Advanced understanding of Bayesian and linear regression approaches. Knowledge of machine learning would be an advantage​
  • Significant experience in data and analysis and designing approaches to answer ad-hoc questions​
  • Good stakeholder and team management and exposure in a client facing environment​
  • Experience workings across multiple workstreams and projects​

Skills

  • Expert knowledge of MMM and other marketing effectiveness techniques (e.g. digital attribution, TV attribution)
  • Strong presenter with the ability to tell engaging stories and explain analytical techniques to a non-technical audience
  • Excellent team player and role model for other members of the team
  • Adept client, team and project management skills
  • Coding skills in either R or Python would be an advantage​
  • Good Excel and PowerPoint skills

Attitude

  • Self-starter, organised, collaborative, entrepreneurial, data curious, commercially savvy, cutting-edge technical thinker

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/. 

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In accordance with our policy on equal opportunities in employment, OMG UK does not discriminate either directly or indirectly because of race, sex, sexual orientation, transgender status, religion or belief, marital or civil partnership status, age, disability, or pregnancy and maternity. We request this information solely for the purposes of equal opportunities monitoring. Any information provided on this form is treated in a strictly confidential manner, and only used for statistical purposes. It will not be seen by anyone involved in the recruitment and selection process, and no identifying information will be shared or published. There is no obligation on you to disclose this information, and all applicants will be treated the same whether or not they provide this information. 

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