Role: Global Head of Automation Solutions 

Location: London / Hybrid

 

ROLE MISSION

The Global Head of Automation Solutions for our client, will be responsible for advocating and delivering on the client studio automation mandate, along with driving innovation through strategic thought leadership within Oliver and with our client. 

This exciting new role, reporting into the Global Programme Director, for our largest FMCG client and is critical to the continued success of our client, our client's technology and automation efforts. We are looking for a leader to bring together, implement and evolve the global automation strategy at our client, in order to make our client's Marketing Automation offering, in partnership with our client, best in class and deliver business results.

The Global Head of Automation Solutions, is the champion for our automation efforts and must raise the profile of the client as a leading marketing tech adopter, in partnership with our parent organisation. While the role is focused on automation excellence for our client, part of the role will include helping guide Oliver’s automation technology solutions positioning and promoting an understanding of the tools available to inform and educate a broader set of stakeholders. 

 

WHAT YOU WILL BE DOING IN YOUR ROLE

The Global Head of Automation Solutions, is responsible for the success of our differentiated automation processes, people and technology to deliver marketing content at pace and to a high quality. This will include the accelerated development and deployment of in-house and 3rd party technologies to solve the client’s problems and the development of a true Marketing Automation capability for our client. 

To achieve this, the Global Head of Automation Solutions, will be expected to build, deploy, maintain and evolve a global, world-class automation solution to all the client's brands:

  1. Create a Marketing Automation strategy that works for the client to deliver against KPI’s
  2. Develop and deploy fit for purpose, and repeatable toolsets, processes and workflows that deliver against the strategy
  3. Partner with the client's brand leads and Senior Leadership Team (SLT) to find the best solutions and drive action
  4. Champion a set of common tools and onboarding and handoff procedures to enable increased mobility of personnel and outputs
  5. Accelerate training, development and certification programmes for the tools deployed (where needed)
  6. Promote a shared knowledgebase / learning platform / roadshows across the global network to increase re-use of assets and adoption of the Marketing Automation capability
  7. Provide thought leadership through the identification of new vendors, capabilities, formats and lead the innovation programme
  8. Collaborate with the the client's Automation Change Managers to ensure common goals, actions and successes
  9. Collaborate with Oliver / BTG to ensure sharing and knowledge of wider best practice.

Specific Accountabilities and Goals include:

  1. Increase internal and external stakeholder satisfaction with our Marketing Automation capability (including external creative agencies)
  2. Increase employee satisfaction within our 21 client offices through the deployment of both creative and process automation
  3. Create an ‘Automation First’ mindset within all client studios globally
  4. Enable the client to become known as a leader in Marketing Automation
  5. Introduce leading-edge methods, structures and best practices necessary to hit KPI’s
  6. Reinforce correct usage of the technology and processes, holding project and account teams accountable for 'right first time’ delivery
  7. Partner with the client studio SLT and Commercial team to find results driven solutions and value pricing structures
  8. Partner with Oliver stakeholders towards improved positioning and promotion of our automation capabilities
  9. Manage the deployment and support of propriety platforms, as well as integration, deployment and support of new 3rd party tools and tech processes

Measures of Success (values may change over time): 

  • Increase adoption of automation across all of the client's brands 
  • Establish an ‘automation-first’ mindset within the client offices 
  • Increase re-use of assets, demonstrating increased speed to market and ‘right first time’
  • Establish & deploy common and repeatable processes
  • Stakeholder satisfaction scores
  • Identification and successful implementation of innovation pilots

 

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL 

  • Strong experience in a production capacity, within creative marketing services
  • Working knowledge and experience of creative automation processes, technologies and people
  • Experience leading a global initiative across regions, cultures and time-zones
  • Practical experience and success of implementing structural and/or significant process changes
  • Demonstrated history of being result focused, through process driven experience
  • Interfacing directly with clients, to provide leadership and build strong relationships and trust

Personal Attributes:

  • Self-motivated, driven, proactive and thoughtful team member and real advisor to clients
  • Collaborative and open minded
  • Have a point of view that can be clearly and calmly articulated, with respect to those they work with
  • Ability to find the right solutions for unique problems
  • Ability to build relationships at all levels, within and outside the business
  • Can identify what is important to the success of a programme, in order to prioritise their own and other’s workloads 

 

ABOUT OUR COMPANY

Lots of agencies say they're different. OLIVER is.

OLIVER believes that agencies work better inside a brand's organisation; delivering more effective work at the speed required to drive modern businesses forward. Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions.

Established in 2004, our model is now driven by over 2000 people, working across more than 200 in-house agencies globally. Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.

 

OUR VALUES

We are a company built on our values, we have given you a brief overview below but would love to tell you more.

 

Be Ambitious to succeed

Be Imaginative to push the boundaries of what’s possible

Be Inspirational to do groundbreaking work

Be always learning and listening to understand

Be Results-focused to exceed expectations

 

talent@oliver.agency

Job ID: 4824

Follow us on Instagram: @oliver.talent

Inside Ideas Group and its’ affiliates are equal opportunity employers committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected.  All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.

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