Notable’s mission is to enrich every patient interaction through modern digital experiences and intelligent automation. Leading healthcare organizations like CommonSpirit Health and Blue Shield of CA rely on our platform to provide virtual care at scale, help doctors see more patients, and improve patient outcomes.
To support and accelerate our growth, we are hiring a Demand Generation Lead. As the founding member of Notable’s digital marketing team, this person will define and execute our end-to-end demand generation strategy, including paid advertising, SEO optimization, email marketing, and marketing operations.
The ideal candidate for this role is an experienced digital marketer who can define a strategic vision for exponential pipeline growth, drive rapid execution of supporting tactics, and iterate relentlessly based on data. We’re looking for somebody who can not only be a rockstar but who can bring the whole band together, driving cross-functional campaign execution across marketing and sales.
Manage and optimize paid lead generation across search, social, webinars, content syndication, events, and other channels.
Partner with sales to drive execution of integrated campaigns.
Define and lead implementation of Notable’s marketing tech stack.
Build and optimize lead maturation email cadences and workflows.
Collaborate with sales to refine processes for lead scoring, routing and follow-up.
Build and iterate on processes for opportunity attribution, and leverage attribution insights to inform recommendations for new marketing programs and content
5+ years of experience across marketing operations, marketing analytics, and/or demand generation, with 3+ years supporting a B2B go-to-market motion.
Track record of successfully executing paid demand generation campaigns. Direct experience running ABM campaigns and working with an ABM platform is preferred but not required.
Robust experience working with marketing automation and CRM systems (Hubspot and Salesforce preferred, but not required).
Strong analytical skills, with the ability to synthesize and communicate insights from large, complex data sets.
Proven ability to drive cross-functional collaboration with sales and marketing stakeholders.
Diversity is important to our team; if you’re unsure if you might be a fit, please apply!