We don't just hire strategy people, we train, improve, and help them grow. No matter where you are in your career you'll continue to learn and have an immediate impact at Mythic. If you're ready to roll up your sleeves and jump-start your career, we're looking for a Planner and Strategist with three to five years of experience and a degree in marketing or advertising. Let's talk.
Mythic is a full-service advertising agency, located in uptown Charlotte, N.C.. We offer a unique blend of high-‐caliber business consulting, flawless creative, advanced analytics, and proven implementation - all while having diverse perspectives focused on a common goal. For more information visit mythic.us.
We are passionate about great ideas, and making them mean something even greater. Suddenly, the big idea is not “big” simply because it's cool or disruptive or clever. It's big because people embrace it and make it their own.
Our culture inspires us to Be More every day and is built on a set of unwavering core values.
•Own the work
•Create with purpose
•Find a way
•Move as one.
Mythic believes all brands begin as ideas. We use meaning to turn the idea of a brand into a connection with people. A connection that stays with them and inspires action. When brands mean more, they can be more and ultimately be Mythic.
Requirements and qualifications:
The Planner & Strategist will provide strategic thought leadership to assigned accounts, selling through strategic directions and programs to clients and new business opportunities. As the owner of consumer understanding, the planner will identify consumer insights and opportunities and translate them into actionable ideas and programs. You and other members of the strategic planning team are the starting foundation of most agency projects, providing the team with information critical for success, gleaned from your smart assessment of the data. You’ll work on multiple projects at once, which means you’ll need the ability to balance your workload—but it also means you’ll be continually encountering new ideas, methods, and platform offerings, and applying that knowledge across projects.
Good brand planners are driven by success. They’re fast learners, great communicators, extremely curious, and maybe (ok, probably) just a little bit obsessive, following the data wherever it leads, sifting through potential solutions, and crafting a compelling story about what matters most.
What you'll do:
•Be the primary, day-to-day contact for all facets of strategy and planning, including marketing, communications strategy and engagement planning for assigned clients
•Take the leadership role in discovering and articulating differentiating consumer and customer insights and translating them into strategic and creative platforms
•You will be responsible for gathering audience insights and identifying societal trends that can help shape strategic opportunities across brand strategy, creative development and execution and media strategy.
•Partner with Account Services to gain client approval to recommended strategic direction
•Work cross-functionally within the agency to ensure the successful and innovative execution of approved strategies
•Partner with Account and Creative teams to nurture the creative product and sell recommended work to the clients and prospects
•Develop, direct and evaluate quantitative and qualitative research that answers key questions and provides fodder for insight identification
•Participate in and drive strategic approach for new business pitches
•Serve as a thought leader and subject matter expert within the agency, with clients, and within the industry at large
•Mentor and inspire other strategy team members to foster growth and development
Who you are:
•Deep understanding of and experience with brand strategy and marketing strategy
•Write thoughtful brand and campaign briefs
•Advanced understanding of integrated marketing principles including digital and direct; content strategy is a plus
•Ability to synthesize information from various sources to create an actionable point of view and direction for a project
•Ability to convert strategic plans into actionable ones
•Highly resourceful, with strong research skills
•Ability to create effective & persuasive client presentations in PowerPoint & Keynote
•Exceptional visual, oral and written communications skills; a captivating presenter
•Proactive and able to work independently
•Highly creative thinker, with first-rate conceptual skills
•Exceptional listening skills
•Ability to influence and be persuasive
•Strong deadline orientation and ability to effectively prioritize and meet deadlines
•Thrive in a flexible, dynamic and fast-paced environment; managing multiple projects and accounts concurrently
•BA/BS Marketing or Communications degree, or equivalent work experience
•3 to 5 years of experience as a Strategist or Planner in the marketing, advertising and/or branding fields, creating, leading, and selling through digital, direct and/or integrated marketing strategies and solutions
•Agency experience is highly preferred
Mythic is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.