Job Summary :
We are currently seeking a driven and enthusiastic Associate Manager for Creative Direction- FWD brand team in Myntra. Candidate should be a skilled graphic designer with interest & experience in GenZ fashion and UIUX domains. Key skills required would be GenZ fashion storytelling, strategic creative thinking, confident & logical communication and strong graphic & visual research across GenZ relevant brands. They would be responsible for designing and maintaining the creative hygiene for the FWD store on Myntra, create art direction for FWD shoots, design GenZ fashion & trend editorials. Can work in a fast paced & dynamic work environment with cross-functional collaborations.
Responsibilities and duties :
- Drive creative innovation and fashion storytelling via contemporary graphic design and constant benchmarking on GenZ relevant colour, typography & visual trends across brands & social media.
- Refresh the FWD store on Myntra constant churn of fresh and aspirational creatives with trending graphic design & GenZ relevant shoot & catalog image selection.
- Collab for campaign shoots with Art & Styling team.
- Build synergy across teams like UI/UX, Copy, Curation, Store operations etc to build and maintain FWD store
- Focus on automation and scale by coaching & collaboration with external creative agency resources
Skills and qualifications
- Graphic expert - knowledge of trending visuals, layouts & typography. Knows Adobe After Effects, Figma, Illustrator, Photoshop, XD softwares
- GenZ Fashion expert - keeping up fashion forecast, current trends via catwalk + brands + publications. Has understanding of fabric, detail & silhouette fashion terminology.
- Effective presentation skills - key design & strategic presentations made across different projects
- Keen interest in brand development & UI/UX
- More than 2+ yrs of experience in graphic design field
