Position: Manager- Monetization 

Job Objective: To drive the seller monetisation and liaise with agency and drive monetization revenue from Myntra’s marketplace brand/ seller partners, contribute to Myntra’s bottomline, and provide a good experience for Myntra’s marketplace brand/ seller partners opting for marketing to ensure retention and repeats

Responsibilities:

  • Lead the agency-based monetization charter for Myntra Ads
  • Create and validate data models to drive incremental monetization
  • Drive monetization revenue from Myntra’s longtail brands
  • Spearhead brand acquisition for Myntra Ads
  • Drive brand retention for advertising
  • Host online sessions and offline events for driving adoption of Myntra Ads
  • Define and roll-out SOPs for areas like brand/ seller partner support, query management, data requirement management, category/ payment issue resolution, etc.
  • Develop scalable processes for monetization
  • Derive actionables for brand/ seller partner experience improvement w.r.t. advertising

 

Requirements:

A candidate who has/ is a

  • Post-graduate from a tier-1 institute, with 3-4 years of work experience
  • Strong analytical skills
  • Good working knowledge of MS excel, MS office

A candidate who has

  • Experience in key account management/ business development/ ad sales
  • A proven track record of scaling a small business
  • Good communication skills
  • An ability to learn quickly
  • A strong bias for action

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