House of Brands (HOB) is a cluster of Myntra & FK owned brands along with few national & international
brands in its kitty.
Roles & Responsibilities
Building & Executing category strategy to Build Private Label brands, working closely with
internal cross-functional stakeholders across Category, Marketing, Site merchandising,
Operations, Analytics, Product & Design teams as well as building & maintaining excellent
relationships with the relevant brands/sellers/ MP Vendors.
Own top line, as well as the bottom line for the accessories categories, drive revenue and
Determine ever-evolving customer needs, monitor local and global trends & grow selection
to cater to those via onboarding necessary brands & Market place sellers.
Work with marketing teams and MP partners to come up with innovative promotions as well
as to get support for marketing campaigns.
Ownership to drive necessary initiatives end-to-end and ability to manage multiple,
competing priorities simultaneously
Advanced proficiency with MS PowerPoint, MS Excel (SQL preferred)
Strong analytical skills with proven ability to interpret data and link category management
data to business scenarios.
Excellent written and verbal communication skills
Category and brand specific growth plan.
P&L planning at category, brand level. P&L Metric tracking
Inventory planning and management aligned with sales and marketing plan, focusing on top-
sellers, to improve inventory turn and optimized discounting, DOH for entire category.
Ensuring our top-sellers are in category/ sub-category sales ranks with good visibility and
Assortment Planning – Data Analysis, Insights Generation, Options Planning (Width,Depth)
Competition / Market Analysis.
Category Health Management – STRs, DOH, Ageing, Portfolio Mix of Core / Fashion.
Monthly Sales planning and execution – coordination with sales and marketing teams
Team / Stakeholder Management - Working closely with buying, sourcing, brand, sales and
planning teams for delivery of business plans
Projects– Driving key initiatives / projects for category growth and profitability improvement
across supply chain, planning, sales, etc.; Process Improvement across the value chain
Qualifications & Experience
MBA from a reputed institute
Over all 8 to 10 yrs of Experience. Minimum 5 years of Ecommerce category management
Experience in the Non Apparel category is preferred.
Educational background or courses with Fashion Institutes will be added advantage