Realtor.com®, operated by Move, Inc., is the fastest growing online real estate destination for home buyers, owners, and renters. We have the unique opportunity to make a positive impact by helping people with one of their biggest life decisions.
The Engagement Marketing team is looking for an Operations Marketing Manager to support our growing consumer-focused programs. We are a high performing team that is excited to test and build new programs. You’ll be responsible for implementing campaigns within our email and app automation platforms, with the shared goal of engaging consumers. We’re looking for a dedicated team player who is driven towards innovating, testing and optimizing.
- Implement testing, segmentation, launch and reporting for consumer campaigns.
- Build individual and triggered lifecycle campaigns in the email and app service platforms.
- Drive completion of development against timelines, ensuring on-time deployments.
- Create new messages from existing templates; incorporate personalization as-needed.
- Execute tests that support key hypotheses; deliver reporting to team for further analysis.
- Partner with internal teams and vendors to execute flawlessly on campaigns.
- 7+ years of professional experience working with marketing automation platforms.
- Technically savvy - familiar with or able to learn basic HTML, SQL, API calls (ie. Liquid).
- Experience with an email and/or app notification platform, specifically campaign setup, list segmentation, personalization and automation.
- Action-oriented and able to act intuitively, while following established processes.
- Strong computer and analytical skills; proficient with spreadsheets and Dreamweaver.
- Exceptional communication and organizational skills.
- Bachelor’s degree.
- Detail-oriented and concise
- Innately curious and data-driven
- Both team and self-driven attitude
- Moves at a quick pace and is flexible
- Forms great relationships, both internally and externally