Doorsteps is a new rentals search site that strives to help millennials find their next home. We are seeking an Editorial Strategy Manager to join our growing team and help us curate and create original content for local experiences within our site. Your primary role will be to establish a voice that fits with our brand identity, coordinate with writers across the country to write articles and local guides that improve user acquisition and engagement, and ensure that our social media accounts are active and aligned with our company goals. You will work closely with our product strategy team, our marketing team, our SEO team, and our UX designers to make sure all of these goals are met and the language is cohesive across all campaigns and platforms.

Responsibilities

  • Develop a voice for our site that is professional, friendly, and fits with our brand image
  • Coordinate with outside network of writers to help assign and edit articles.
  • Review and edit the language on our email campaigns
  • Produce original content and articles for our targeted markets on Doorsteps and Realtor.com
  • Create detailed and engaging local neighborhood guides to help users who want to explore new places to live
  • Generate topic ideas that would interest locals in our targeted markets
  • Provide additional copy for our other experiments and project initiatives
  • Work with the SEO team to include basic best practices
  • Manage social media outlets (Twitter, Facebook) and create a post strategy and engage with audience
  • Work closely with marketing team to help generate ad copy and messaging on campaigns
  • Manage the Doorsteps blog that posts news on our upcoming features

Skills and Requirements:

  • 2+ years experience writing/editing engaging and consumer-facing copy
  • Experience writing for tech blogs
  • Strong sense of self-motivation and able to work independently
  • Excellent proofreading skills
  • Ability to coordinate and contract with a network of writers
  • Detail-oriented personality
  • Comfortable with deadline-driven environment
  • Experience writing about real estate, housing, or rentals strongly preferred
  • Some working knowledge of basic SEO best practices

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