POSITION SUMMARY:
The Market Manager is responsible for driving growth and operations throughout their territory and achieving key sales and operation metrics prescribed by the Market President.
ESSENTIAL FUNCTIONS:
- Guide growth opportunities throughout territory. Both in-person and telehealth services. (10 qualified centers quarterly)
- Drive revenue growth, both short & long-term, through sales and operational efforts.
- Makes phone calls or conducts in person/virtual meetings with customers.
- Maintains existing caseload saturation above 30% throughout assigned territory.
- Account and relationship management of key partners.
- Develop sales and marketing initiatives with positive impact on growth.
- Work with company to better organize data and details used in CRM tool and marketing databases.
- Prospect, market and conduct sales calls to prospective SNFs, ALFs and chain headquarters
- Prepare marketing materials and sales presentations based on company guidelines to be used in sales efforts
- Conduct meetings/calls/Demo’s via Televideo, direct sales, and customer engagement webinars for existing and new SNF clients as may be needed
- Conduct meetings and calls to market and sell existing SNF customers on MediTelcareGo! platform.
- Customer Retention and Service:
- Calls and customer engagement, recording into and using Company CRM tools
- Attend SNF meetings as an agent of the company to troubleshoot and participate on behalf of MediTelecare.
- Future travel up to 70% of the time will be required to conduct customer engagement, sales presentations and close deals.
- This role is required to meet performance metrics relevant to this assigned position as prescribed by the CEO and Market President.
- There may be other responsibilities assigned at the discretion of the Market President/CEO
EDUCATION, EXPERIENCE AND LICENSING:
- Minimum College Degree or relevant experience required
- Minimum 3 years in a healthcare setting required, skilled nursing experience preferred
KNOWLEDGE, SKILLS AND ABILITIES:
- Basic working knowledge of medical terminology
- Experience in the use of online healthcare tools
- Proficiency in Microsoft Office Suite – Outlook, Word, Excel
- Ability to maintain full confidentiality and compliance with sensitive medical information, including but not limited to HIPAA protected information and PHI.
- Commitment to providing platinum-level customer service and communication
- Ability to embrace a company culture of caring and kindness
PHYSICAL AND ENVIONMENTAL REQUIREMENTS:
- A dedicated home office space with a closing door that is free from distractions and meets HIPAA and PHI standards
- A reliable home internet connection
- A valid driver’s license and reliable mode of transportation
- The ability to travel up to 60% of the time across multiple states, sometimes for days at a time
- Ability to stand, walk, see, speak, hear – both in person and remotely; use hands, fingers to type or use manual equipment, reach with hands and arms. Regularly required to stoop, bend, crouch. Specific vision requirements include close-up corrected vision
- Ability to remain sedentary for long periods of time while traveling and working on administrative tasks
- May be exposed to bodily fluids, viruses or other infectious diseases within a healthcare facility
- Potential exposure to cleaning chemicals used within a healthcare facility
DISCLAIMER:
This description is not a complete listing of every responsibility, task, and requirement for a Marketing Manager. MediTelecare reserves the right to add, delete, or re-assign portions of this description at any time based on business and patient needs.
