Mediahub Worldwide is a global media planning and buying company with over 900 employees worldwide. We are an award-winning agency built for challenger brands – those disrupting the status quo and looking to reinvent how to reach consumers and measure success. Our smart and nimble team consists of key verticals including Insights + Action (Comms), P3 (Search, Paid Social & Programmatic), and our creative media group, the R+D (Radical + Disruptive) Lab, which specializes in working with avant-garde media partners to develop ideas that consumers seek out, share and talk about. 

As one of the three major Interpublic media agencies (NYSE: IPG), we are powered by the buying and intelligence power of Magna Global and the data and tech backbone of Kinesso. We’re proud to have been named Adweek’s 2018 U.S. Media Agency of the Year and Ad Age's 2019 and 2020 Media Agency of the Year.

Our mission? To be an agency that attracts, retains, and promotes outstanding employees of all backgrounds, perspectives, and abilities while fostering an accepting, antiracist culture and atmosphere where all employees can do their best work and feel safe, fulfilled and appreciated. We hope you will join us!

Position Overview

The Campaign Insights team partners with both internal and external stakeholders and data providers, leveraging analytics and measurement to enable optimization of media spending. The Senior Analyst takes on an expanded role and supports all aspects of analytic initiatives from conception to completion.

Responsibilities

  • Develop a deeper understanding of client’s industry, business objectives and strategy, media plans, and consumer journey to provide context for analysis and reporting needs
  • Help develop measurement plans tying KPI’s to business objectives at a tactical level
  • Build an understanding of digital and media ecosystems including challenges of data tracking with cookies/SDK’s, website tagging options, impact of walled gardens, and basic TV and OOH measurement and attribution options available
  • Collaborate with internal/external stakeholders and manage data logistics – including data specifications, structures, rules and transfers from numerous media channels and partners
  • Act as a project manager on analyses of limited scope/complexity, delegating select tasks such as data prep and QC to Analysts and reviewing their work / Serve as a mentor
  • Conduct more in-depth analyses and reporting leveraging at least two of the following tools - SQL, Excel and Tableau
  • Demonstrate a greater level of proficiency with SQL as evidenced by the ability to:
    • Execute advanced SQL queries such as Stored Procedures to process and automate data
    • Optimize query performance, improve processes, diagnosis problems
    • Implement best-practices on database schemas and ETL processes
  • Demonstrate a greater level of proficiency with Excel as evidenced by the ability to:
    • Create macros to clean data from different workbooks and automate repetitive tasks
    • Use IF, THEN, SUMPRODUCT, OFFSET, etc to create more advanced reports
    • Pull data from external data sources using Excel’s ODBC connectors
    • Create more advanced pivot tables using calculated fields
  • Demonstrate a greater level of proficiency with Tableau as evidenced by the ability to:
    • Perform data blending procedures directly in Tableau
    • Use calculated fields and parameters to create interactive visualizations
    • Build advanced visualizations. (e.g. graphs with multiple axes, mapping geographic data to perform segmentation analysis, etc)
  • Exhibit problem-solving capability and an ability to work more independently
  • Demonstrate a deeper ability to interpret/synthesize analysis findings and draw insights pertinent to the client’s business; show ability to develop actionable recommendations
  • Play an expanded role in the development of report content (Word, Excel, PowerPoint) in support of deliverables
  • Greater participation in the presentation of results to internal and external stakeholders
  • Handle some of the day-to-day contact and interaction with internal and external stakeholders associated with project work
  • Effectively manage time in order to meet deadlines with high-quality outputs on a larger workload; demonstrate greater ability to multi-task
  • Take on broader responsibility and independence in project design and planning – including resource scoping and timelines and the identification of potential bottlenecks and risks
  • Actively seek out opportunities to perform next level (Manager) tasks
  • Develop a deeper understanding of Mediahub capabilities and how our analytic services fit into the broader client picture

Qualifications

  • Education: Bachelor’s degree required (e.g., Statistics, Economics, Mathematics, etc.); advanced degree typically in a quantitative discipline desired
  • Experience: Minimum of 2 years of experience in a professional services or corporate environment; prior media analytics experience/knowledge desired
  • Software: Higher level of proficiency with at least two of the following tools - SQL, Excel, Tableau; Greater ability to program in other languages such as SAS, SPSS, R and Python desired
  • Greater facility of MS Office; including PowerPoint, Word and Excel
  • Experience with ad-serving platforms such as Google Campaign Manager; web analytics tools such as Google Analytics and Adobe Analytics, and tag management tools such as DTM/Launch, GTM and Tealium
  • Excellent verbal and written communication skills
  • Highly motivated and collaborative team player with strong interpersonal skills
  • Greater familiarity with various online and offline media channels
  • Experience with DMPs such as Adobe Audience Manager; familiarity with MTA providers such as Visual lQ (Nielsen), Neustar, C3 desired
  • Experience with audience tools such as SCOUT (Mediahub quantitative surveying), Comscore, MRI, Exact Target; creative/brand evaluation and tracking tools like Kantar Millward Brown, Nielsen Brand Effects, YouGov, Dynata, Survata; search tools like Adwords, Kenshoo; social tools like Crimson Hexagon, Netbase desired
  • Familiarity with media mix modeling and other forms of regression-based ROI; A/B and multivariate test design desired

 

The salary range for this position is $90,000.00 - $120,000.00.


Where you are paid within this range depends on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as your background, pertinent experience, and qualifications.


Here at Mediahub Worldwide, we believe that being together in person creates an energy that allows for innovation and collaboration. With that said, we are committed to remaining flexible and embrace different ways of working. As of January 2023, Mediahub Worldwide has adopted a flex work model in which employees work from their dedicated office at least one day per week.

BENEFITS OF JOINING Mediahub Worldwide: 

One of our primary goals is to support the health and well-being of you and your family. Our compensation plan includes the following benefits, in addition to many others: 

  • We believe that being together in person creates an energy that allows for innovation and collaboration. With that said, we are committed to remaining flexible and embrace different ways of working. Mediahub Worldwide has adapted a flex work model which requires you to be within commutable distance of your dedicated company office (within 2 hours).
  • Healthcare Options 
    • Medical 
    • Dental 
    • Vision 
    • Prescription Coverage 
  • Dependent and Health Care Flexible Spending Accounts 
  • 401(k) savings plan with company match 
  • Unlimited PTO and year-round “Summer Fridays”
  • Paid family leave
  • Health and wellness support including an Employee Assistance Program, Calm/Headspace discounts, parenting resources and more
  • On-demand professional coaching
  • Legal Assistance Plan 
  • Employee Stock Purchase Plan
  • Exclusive discounts on cell phones, gyms, and everyday purchases

Employees must be fully vaccinated against COVID-19 and, if hired, present proof of vaccination prior to start date, unless eligible for a medical or religious accommodation or other accommodation required under applicable law.

You must be eligible to work in the United States to be considered for this role.

This job description is subject to change at any time.

Work is regularly performed in a professional office environment and routinely uses standard office equipment. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

ACCESSIBILITY NOTICE: If you need a reasonable accommodations for any part of the employment process due to a physical or mental disability, please send an email to: disabilityaccommodations@mediahubww.com - please include your location in the subject line of your email (BOS, NY, LA, WNS, MPLS)

Mediahub Worldwide is an EEO/AA M/F/Disability/Vet Employer.
Mediahub Worldwide participates in E-Verify.

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pd

Apply for this Job

* Required

resume chosen  
(File types: pdf, doc, docx, txt, rtf)
cover_letter chosen  
(File types: pdf, doc, docx, txt, rtf)
When autocomplete results are available use up and down arrows to review
+ Add Another Education


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Mediahub Worldwide’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.