M BOOTH HEALTH CAREERS
About Us:
We’re not your typical agency. In fact, we don’t want to be. At M Booth Health, we take pride in doing what’s right, not what’s easy. Asking the difficult questions and finding unexpected answers. Pushing ourselves and our clients to think bigger. Moving beyond imposed limits to break through and create real connection.
We live our brand promise: Choose to Challenge. We're built to help organizations and brands challenge norms, drive results and improve the health and lives of those who need it most.
We believe health communications can change the world. Why? Because we’ve done it before. We’ve been at the forefront of advancing some of the most urgent issues in public health and medicine for decades. Our teams are purpose-built to challenge the status quo and drive results–both for our clients and for the health and well-being of people around the world.
M Booth Health’s growth has allowed for the building of a dynamic team of agency veterans and new talent with a broad range of backgrounds to match our diverse client mix, including leaders in pharma, biotech, device & diagnostics, health tech and payors.
Who You Are:
We want people who are just as passionate about health as we are. People who are serious about the work, but not too serious to have some fun while doing it. Candidates who bring big thinking and even bigger ambition; who are willing to push boundaries and challenge norms. And most importantly, who leads with kindness and humanity above all else. Does that sound like you?
We are looking for a Director, Strategic Planning to join our growing Research & Strategy team. In this role, you will gather and interpret behavioral, conversation and trend research to develop strategies, insights and communication ideas for health clients. You are the catalyst who can generate action, create behavior-changing experiences and drive simplicity in the complex world of reaching healthcare audiences - from patients to doctors to healthcare policy makers and more.
We are looking for someone with a strong background in health marketing; with a passion for research, planning and creative strategy building. This person is detail-oriented, a creative thinker and a problem solver who serves as a trusted advisor both internally and externally. You use curiosity, empathy and intellect to synthesize various sources of information to identify the most important problems that need to be solved and communicate insights in a way that inspires breakthrough creativity and meaningful impact.
Responsibilities may include, but are not limited to:
- Develop a deep understanding of and POV on a brand’s or industry’s competitive space, category or industry innovation and cultural relevance
- Deep experience across a variety of research and analytics methodologies, primarily focused on secondary market research, trend report analysis, social listening analytics
- Skilled with quantitative research (survey writing and analysis), qualitative research (interviews, focus groups, etc.) and measurement techniques
- Experience working with research vendors and using research tools to derive actionable insights (e.g. Symplur, Talkwalker, GFK MRI, Helixa, ComScore, Netbase Quid, Google Analytics, Survey Monkey/Google Survey, Trend Reports, Quantitative Survey Vendors, Focus Group, Interviews, etc or similar tools)
- Partner with research and strategy teams to create compelling reports with insights that allow clients to easily evaluate social listening topics, competitor activity, media trends and digital analytics
- Comfort working with agile approaches to research and interested in experimenting with AI and new tools
- See and understand the big picture and add value by translating insights into strategic communication plans
- Drive continuous evolution of the work to reflect trends in the broader landscape and respond to changing client needs
- Nurture and grow our clients’ brands through continued campaign support
- Support thought leadership activities that deepen the agency’s reputation as health communications leader
- Inspire bigger thinking, expanding the kind of work we do with them to achieve more creative, modern and integrated programs
- Support new business efforts, proactively contributing to growth of clients through innovative and value-added ideas that clients buy
- Set goals, align upon KPIs and strategize to achieve success
Experience
- Approximately 5-9 years of agency or related experience in a research, strategy or account planning capacity
- Experience in health – government, non-profit, medical, or pharmaceutical, familiarity with health science, policy, advocacy, and/or regulatory environments
- Experience in conducting primary and secondary research, insight creation, strategy development, with a foundational understanding of search and social media
- Experience developing and implementing effective strategies grounded in business, audience and cultural insights
- Knowledge of trend spotting, multicultural media, and cultural implications that will impact storytelling
- Strong interpersonal and leadership skills, with proven effectiveness driving complex multi-stakeholder planning processes
- Stellar communication, writing, and presentation skills
- Self-starter, collaborative, solution-oriented, and an agent of change
Our Qualifications
Yes, you read that correctly. You deserve to know what we have to offer you as well. So here are a few things that define our employee experience at M Booth Health:
- A workplace that’s alive with courage, ideas, respect, and humanity
- A fully hybrid work experience designed to give you the choice around where and how you work best
- Professional growth and development programs to help advance your career
- Comprehensive health care and wellness plans for your entire family
- A 401(k) plan, health savings accounts and flexible spending accounts
- Paid company holidays, unlimited paid vacation, sick, personal, and mental health days, and summer hours
- Additional Perks: Paid parental leave, family-building benefit, well-being programs, and commuter benefits
- Salary Range: $105,000 - $135,000
M Booth Health is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Location:
Remote or in the New York office
If you plan on working remotely, we can accept applicants from the following states:
Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.
