Mallory Alexander International Logistics, a global third-party logistics company (3PL) headquartered in Memphis, TN has an immediate opening for a Logistics Professional to join our team!
The Marketing Manager develops, executes, and monitors marketing programs across a variety of channels. The Marketing Manager is responsible for conducting market research, trend analysis to assist with our marketing strategy.
Duties and Responsibilities:
- Planning and execution of local marketing activities
- Partnering with internal and external stakeholders to enhance the selected marketing strategy as well as measuring and analyzing campaign and lead performance at local level.
- Develop local marketing strategies, campaign design, implementation & optimization
- Provide regular reports and analysis of campaign performance. Investigate the performance of the company’s marketing campaigns and strategies through evaluating key performance metrics.
- Conduct market research to identify customer trends, competitor offerings and demographic data.
- Coordinate with local teams to come up with branding ideas, graphic designs, promotional materials, etc.
- Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
- Assist in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
- Social media content creation, adhering to corporate guidelines
Qualifications:
- Bachelors Degree in Marketing or related field preferred.
- 2-4 Years industry experience
- Proficient in marketing research and statistical analysis
- Excellent organizational, time management, attention to detail, and problem-solving ability
- Ability to work effectively with a variety of individuals to complete work accurately, thoroughly and on tight timelines.
- Social Media navigation, ChatGPT experience.
Why Mallory Alexander?
Mallory Alexander International Logistics is a leading full-service logistics provider established in 1925. With over 13 different facilities in the U.S. and 2 in China, Mallory Alexander supports manufacturers, retailers and other suppliers in the storage and shipment of their valuable cargo, and we do it with confidence–on time, with care, everywhere. We proudly offer competitive compensation, robust benefits and a family environment, an environment where our dedicated employees are able make an impact on our customers' experience.
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