Job Summary:

WGCU broadcasts are the NPR and PBS stations of Southwest Florida. These stations are among the highest market shares for audience delivery of all public stations in the country. Half of everyone that lives in the market depends on these stations each month according to Nielsen. The Associate General Manager will tap into this great potential to secure funding and bring people in our community together, to increase our capacity to deliver news, education, arts & culture, health, science, and history that enriches the lives of our audience.

WGCU’s Associate General Manager of Development manages a team of professional fundraisers and has a personal portfolio for the solicitation, retention, and recognition of Individual Gifts in our major donor group for those who give in excess of $2,500 annually, branded as the Leadership Circle. This role builds and implements strategy to meet financial and stewardship goals for the Annual Fund, Planned and Major Individual Gifts, and Campaign Funds. Plans and conducts special events aimed at fundraising and/or donor development. The Associate General Manager is a critical member of the WGCU senior leadership team that collaborates to reach objectives set by the General Manager and Florida Gulf Coast University.

Florida Gulf Coast University is committed to establishing and maintaining an inclusive working and learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of the campus life reflect a diverse, multi-cultural, and international worldview.

At FGCU, we collectively stand against any individual or group that practices any form of racism, discrimination, intolerance, hate expressions, or disrespect. We are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, religious beliefs, abilities, ages, gender identities, sexual orientations, socio-economic status, cultural traditions, family statuses, and military backgrounds. FGCU strives to hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our University stronger. The University community recognizes the importance of a diverse and inclusive institution and holds these ideals as paramount for the current and future success of the institution.

We seek colleagues who promote and embrace diversity, equity, and inclusion. We encourage individuals from diverse backgrounds to apply for this position as we believe that our University will grow and move forward through a commitment of equality for all.

Salary and Benefits:

Salary: $104,000 annually. Extremely generous benefits package provided through Florida Gulf Coast University.

Job Description:

Typical duties may include but are not limited to:

  • Develops fundraising strategies, goals, and objectives for WGCU, including prospect identification and management.
  • Manages a portfolio of donors and prospects. Plans and develops innovative strategies for portfolio growth.
  • Allocates department goals across the team, evaluates and improves performance.
  • Joins WGCU Development staff on critical meetings with high profile donors.
  • Attends community events to build and maintain the reputation of WGCU.
  • Oversees the design of fundraising campaigns and communication plans with donors and prospective donors using television, radio, print, direct mail, digital, and social media channels.
  • Liaison to the WGCU Advisory Board fundraising committee.  Collaborates to set the agenda and identify priorities. 
  • Develops and implements a lead management system for identifying, evaluating, and managing prospects and current donors from the membership base.  Segments members at lower donation levels with higher capacity.
  • Develops and executes a plan to track campaign results.
  • Oversees the collection and distribution of a weekly cross-departmental revenue report.
  • Participates in the development and coordination of special events and programs for WGCU donors and prospects.                                                                                                              

Other Duties:

  • Performs other job-related duties as assigned.

Required Qualifications:

  • Bachelor’s degree from an accredited institution in an appropriate area of specialization.
  • Seven years of professional full-time experience in Advancement, fundraising, management, or other relevant experience
  • Experience with Campaign fundraising.
  • Demonstrated success identifying new funding donor sources.
  • Any appropriate combination of relevant education, experience, and/or certifications may be considered.
  • Experience operating a personal computer and proficient with Microsoft Office (Word, Excel, Access, PowerPoint, Publisher and Outlook).

Preferred Qualifications:

  • Master’s degree from an accredited institution in an appropriate area of specialization.
  • Managerial experience within a university-licensed public broadcasting join licensee.
  • Fundraising experience in a public broadcast setting.
  • Experience and proficiency with Raiser’s Edge, Allegiance or similar fundraising applications.

Knowledge, Skills & Abilities:

  • Knowledge of accounting, budgeting, finance and management principles, practices and procedures.
  • Excellent interpersonal, verbal, and written communication skills.
  • Excellent organizational skills and the ability to prioritize and complete simultaneous projects.
  • Ability to influence at the most senior levels of an organization and work across functions, levels, and departments toward shared objectives.
  • Ability to collaborate and develop strategic relations with a diverse group of staff, faculty, students, and business partners.
  • Ability to take initiative to plan, organize, coordinate and perform work in various situations when numerous and diverse demands are involved.
  • Ability to use effective decision making and problem solving techniques.
  • Ability to thrive in an organization that values the diversity of its student body and workforce and actively promotes equity and inclusion.
  • Ability to think critically and creatively, have a high standard of integrity, and be motivated to incorporate best practices into the organizational structure.
  • Ability to maintain confidentiality and discretion at all times.
  • Ability to exercise a high degree of independent judgement in the establishment, interpretation, application, and enforcement of all rules, regulations, and policies.
  • Ability to effectively manage the work of others by providing information, guidance, and motivation.

How to Apply

WGCU is being assisted in this search by Livingston Associates.

As part of your application process, you are asked to also submit a resume and letter of introduction including your vision for the future of WGCU and public media and how you will be the ideal person to lead us in achieving that vision. These documents should be uploaded when you apply.

Date for full consideration: June 5th, 2022

Inquiries are welcome with Livingston Associates at (410) 243-1974.

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