LiveArt is looking for a Vice President of Marketing to develop and execute all aspects of marketing, including: strategies, budgets, and campaigns across our fine art marketplace, innovative app and comprehensive art data products. Reporting to the CEO, this is a senior leadership role responsible for building a world-class marketing function comprising both internal and external resources in support of the company’s product and fiscal goals.

Key Responsibilities

  • Build out a robust marketing function to capitalize on LiveArt’s ecosystem and marketing funnels to reach sales goals.
  • Manage the complete lifecycle of marketing activity; ranging from strategic planning, to campaign development & delivery, content creation, PR strategy, and beyond.
  • Devise and implement audience development campaigns across all digital products.
  • Collaborate with LiveArt sales and analytics/data teams to create and execute innovative, high-quality marketing programs that drive sales and growth.
  • Partner with the product heads to increase conversion and finely tune funnel marketing strategies.
  • Oversee all programming and marketing campaigns, including the development of creative marketing and brand assets.
  • Manage a marketing calendar and communicate regularly with partners and internal stakeholders.
  • Bring marketing ideas to life, with an extensive analytical and data-driven approach to planning and prioritization.
  • Work with product, design, and business development partners to market our suite of products, tools, data, and available works for sale.
  • Analyze and evaluate marketing data to identify opportunities to optimize performance.
  • Identify the latest trends and technologies affecting our industry.

Qualifications & Skills

  • Bachelor’s degree in marketing or relevant field.
  • A minimum of seven years of experience marketing technology products.
  • Expertise with Hubspot is a strong plus.
  • Experience with Amplitude or similar tools is a strong plus.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Up-to-date on the latest trends and technologies in digital marketing

About LiveArt

LiveArt is the leading global fine art platform that blends technology innovation with intimate knowledge of the art market. Established by a team of art market insiders and tech innovators, LiveArt’s art trading, NFT, and data product components are integrated to empower creators and collectors.

LiveArt’s end-to-end web3 solution for minting and selling NFTs equips artists and collaborators with comprehensive rights management and unbreakable resale royalties. And the AI-powered art market data platform is the preeminent destination for art market data and analysis, live auction streaming, real-time and historic pricing information, detailed analysis of artist and market trends, and financial and cultural context.

LiveArt is an equal opportunity employer and offers flexible working arrangements, competitive compensation, and an exciting fast-paced start-up culture.

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